Hasan Ali
Hi, I’m Hasan Ali. I’m a Google-recognized writer with C2 IELTS and 8+ years of experience delivering high-impact content across the EMEA region, including SaaS and Web3 projects.
About
Hi, I’m Hasan Ali. I’m a Google-recognized writer with C2 IELTS and 8+ years of experience delivering high-impact content across the EMEA region, including SaaS and Web3 projects. I’ve helped brands outrank competitors on Google with strong content strategies, clear messaging, and outcomes-focused storytelling. I’m passionate about turning ideas into engaging, data-informed content that drives visibility and ROI.
I thrive in collaborative, cross-functional environments, leading content production with design, marketing, and analytics teams. I’m adept at analyzing performance metrics, running A/B tests, and continuously optimizing content to achieve business goals and sustained growth.
- 7 years' experience
- Joined December 2025
Languages
- ArabicAdvanced
- EnglishFluent
- MalayIntermediate
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Education
- Other
Work experience· 8 roles
Directed a wide range of content tasks, including creation, proofreading, research, editing, organization, brainstorming, translation, and writer training. Headed copies and design directions that achieved 13+% ROAS while meeting all deadlines and collaborating with 5+ departments. Served 25+ clients across startups, medical, e-commerce, real estate, automotive, and fashion, adapting to diverse needs. Executed content types in Arabic, English, and Malay, including social media posts, scripts, emails, landing pages, and blogs.
Tripled Twitter follower base organically in under 8 months. Increased social media interactions and reach by 430%. Closed 20+ B2B & B2C deals through data-driven directions and enhanced rebranding. Led data-driven strategies for 50+ campaigns. Shaped contracts/proposals for global partnerships. Launched the Ticket Souq website with AI voiceover and self-designed diagrams; revamped the website with enhanced UX writing.
Acted as the content owner for all channels, administering critical pages (company profile, pricing, social media, landing pages). Managed email campaigns (content creation, design directions, A/B testing & reporting). Collaborated with sales, analysis, product design, IT, design, SEO, and department heads to implement best practices.
Education
Certifications and awards
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