I craft intuitive, user-centered digital experiences driven by research, behavioural insight and thoughtful UX strategy. I bring a holistic, data-informed approach to creating meaningful, high-impact solutions across e-commerce, SaaS and freelance design projects. I collaborate with cross-functional teams to align customer goals with technical requirements, run user research, and translate insights into practical UX that scales across products and markets.

Radostina Aleksieva

I craft intuitive, user-centered digital experiences driven by research, behavioural insight and thoughtful UX strategy. I bring a holistic, data-informed approach to creating meaningful, high-impact solutions across e-commerce, SaaS and freelance design projects. I collaborate with cross-functional teams to align customer goals with technical requirements, run user research, and translate insights into practical UX that scales across products and markets.

Available to hire

I craft intuitive, user-centered digital experiences driven by research, behavioural insight and thoughtful UX strategy.

I bring a holistic, data-informed approach to creating meaningful, high-impact solutions across e-commerce, SaaS and freelance design projects. I collaborate with cross-functional teams to align customer goals with technical requirements, run user research, and translate insights into practical UX that scales across products and markets.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Dutch
Advanced

Work Experience

Product Specialist at Speak Up
June 1, 2025 - Present
Managed complex product configurations, ensuring alignment between customer goals, technical requirements and overall product experience. Collaborated closely with IT, Product, and Customer Success teams to ensure product setups meet business needs.
Independent Designer (UI/UX, Product) at Self-employed
November 1, 2024 - Present
Built and managed a small design studio and website templates shop, delivering user-centric digital products. Owned the full product and design lifecycle from user research, UX strategy and wireframing to final design and delivery. Designed and optimized CMS-based websites with a strong focus on UX to boost engagement and conversion rates. Delivered complete projects with high client satisfaction.
UI/UX Designer at Independent Designer
November 1, 2024 - Present
Built a small design studio and website templates shop, delivering user-centric digital products. Established end-to-end design processes, managed client projects, and delivered templates and UX/UI solutions across multiple regions.
UI/UX Designer at ESPRIT BV
March 1, 2023 - September 1, 2024
Continually improved production screens by auditing user flows, identifying friction points, and delivering enhanced UI solutions. Played a key role in a global brand project, implementing a flexible system of components to ensure a consistent experience across regions. Contributed to user research by developing survey concepts, defining measurable variables, and operationalizing indicators. Collaborated with cross-functional teams to ensure smooth design handover and support the implementation process.

Education

BSc Psychology at Vrije Universiteit Amsterdam
September 1, 2018 - August 1, 2022
UX Design Certificate at CareerFoundry
September 1, 2021 - September 1, 2022
Bachelor of Science in Psychology at Vrije Universiteit Amsterdam
September 1, 2018 - August 1, 2022
UX Design at CareerFoundry
September 1, 2021 - September 1, 2022

Qualifications

UX Design Certificate (CareerFoundry)
September 1, 2021 - September 1, 2022
UX Design Certificate
September 1, 2021 - September 1, 2022

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education