Hi, I'm Anosh Pasha, a results-driven digital marketing lead with over a decade of experience helping brands in the UAE, Africa and Asia grow through data-driven strategies. I specialize in performance marketing, SEO/SEM, social media, email, and content, with a track record of generating high-quality leads, boosting app installs, and driving revenue. I love turning insights into action and collaborating across teams to optimize budgets and campaigns. In my current role at Nolte Kitchens FZE, I plan and optimize campaigns across multiple regions, lead generation, audience targeting, and KPI reporting; previously I built high-performing teams at Nexa Marketing and delivered multi-market success for clients like Toshiba and real estate projects.

Anosh Pasha

Hi, I'm Anosh Pasha, a results-driven digital marketing lead with over a decade of experience helping brands in the UAE, Africa and Asia grow through data-driven strategies. I specialize in performance marketing, SEO/SEM, social media, email, and content, with a track record of generating high-quality leads, boosting app installs, and driving revenue. I love turning insights into action and collaborating across teams to optimize budgets and campaigns. In my current role at Nolte Kitchens FZE, I plan and optimize campaigns across multiple regions, lead generation, audience targeting, and KPI reporting; previously I built high-performing teams at Nexa Marketing and delivered multi-market success for clients like Toshiba and real estate projects.

Available to hire

Hi, I’m Anosh Pasha, a results-driven digital marketing lead with over a decade of experience helping brands in the UAE, Africa and Asia grow through data-driven strategies. I specialize in performance marketing, SEO/SEM, social media, email, and content, with a track record of generating high-quality leads, boosting app installs, and driving revenue. I love turning insights into action and collaborating across teams to optimize budgets and campaigns.

In my current role at Nolte Kitchens FZE, I plan and optimize campaigns across multiple regions, lead generation, audience targeting, and KPI reporting; previously I built high-performing teams at Nexa Marketing and delivered multi-market success for clients like Toshiba and real estate projects.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Digital Marketing Lead at Nolte Kitchens FZE
March 1, 2024 - Present
Plan, execute, and optimize digital marketing campaigns (SEO, SEM, social media, email, content) across Asia, Africa, and the Middle East; develop lead generation strategies with measurable ROI; design and manage data-driven marketing strategies, budgets, and media plans; identify target audience segments; analyze and report campaign performance, KPIs, and ROI across channels; full-spectrum marketing management for Asia and Africa regions, including digital, PR, branding, and showroom promotions.
Performance Marketing Lead at Nexa Marketing Agency
July 1, 2022 - March 1, 2024
Handled major clients from strategy to implementation and optimization; optimized campaigns for KPI performance (CPL, conversions); led a team of performance specialists; monitored lead quality via HubSpot and devised strategies to increase leads using lookalike audiences and CPL optimization; provided weekly and monthly client updates.
Digital Marketing Specialist at French Bakery | La Marquise International (Buhaleeba group)
November 1, 2019 - June 1, 2022
Full-funnel digital marketing including SEO, Adwords, social media marketing, email marketing, influencer outreach, blogging; coordinated with top publishers and French bakery outlets for marketing campaigns.
Digital Marketing Executive at ALGEDRA Interior Design Consultancy
July 1, 2017 - November 1, 2019
Adwords (PPC) campaigns; keyword selection; ad copies, landing pages, bidding strategies and extensions; tracked ROI; social media activities (organic and paid); grew Instagram followers and increased website traffic; managed SEO for English and Arabic keywords; tested conversion strategies for growth and lead generation.
Digital Marketing Manager at Digital Hub (Nafoora Group of Companies)
September 1, 2015 - December 1, 2016
Managed the Digital Marketing Services/IT development team; optimized SEO audits, on-site and off-site optimization; generated backlinks; Google PPC ads; blog optimization; targeted keywords for blog posts; enhanced keyword presence.
Digital Marketing IT Executive at Global Migrate
December 1, 2016 - April 1, 2017
Researching keywords, develop SEO recommendations; implement and maintain organic search strategies; optimize content with target keywords.
Digital Media Marketing Executive at mh9 Solutions
December 1, 2013 - January 31, 2015
SEO tools usage (Screaming Frog, SEMrush, Ahrefs, Moz); keyword research; AdWords/Facebook/Twitter ads; Wordpress CMS; analytics via Google Analytics and Search Console; online marketing campaigns for clients in Islamabad.

Education

Masters in Project Management at SZABIST, Islamabad
January 1, 2014 - January 1, 2015
Bachelors in Computer Science at Bahria University, Islamabad, Pakistan
January 1, 2008 - January 1, 2012
Higher Secondary School / College at Islamia English School, Abu Dhabi
January 11, 2030 - December 6, 2025

Qualifications

Advanced Google Analytics Certification
January 11, 2030 - December 6, 2025
SEMrush Certification for SEO Fundamentals
January 11, 2030 - December 6, 2025

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail, Travel & Hospitality