Hi, I'm Sofia Renna, a multidisciplinary designer based in Bolzano, Italy. I specialize in branding, web design, and motion graphics, delivering intuitive and visually engaging solutions across digital and print media. I love turning complex concepts into clear, compelling visuals and collaborating with teams to bring ideas to life. I've built brand identities and creative campaigns for diverse clients, and I enjoy crafting cohesive experiences from concept to execution. When I'm not designing, I enjoy exploring new media formats, learning new tools, and helping organizations tell their stories with authenticity and flair.…

Sofia Renna

Hi, I'm Sofia Renna, a multidisciplinary designer based in Bolzano, Italy. I specialize in branding, web design, and motion graphics, delivering intuitive and visually engaging solutions across digital and print media. I love turning complex concepts into clear, compelling visuals and collaborating with teams to bring ideas to life. I've built brand identities and creative campaigns for diverse clients, and I enjoy crafting cohesive experiences from concept to execution. When I'm not designing, I enjoy exploring new media formats, learning new tools, and helping organizations tell their stories with authenticity and flair.…

Available to hire

Hi, I’m Sofia Renna, a multidisciplinary designer based in Bolzano, Italy. I specialize in branding, web design, and motion graphics, delivering intuitive and visually engaging solutions across digital and print media. I love turning complex concepts into clear, compelling visuals and collaborating with teams to bring ideas to life.

I’ve built brand identities and creative campaigns for diverse clients, and I enjoy crafting cohesive experiences from concept to execution. When I’m not designing, I enjoy exploring new media formats, learning new tools, and helping organizations tell their stories with authenticity and flair.

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Skills

Experience Level

Language

Italian
Fluent
English
Advanced

Work Experience

Designer & Communications Manager at Mercurio Studio
June 1, 2021 - December 1, 2023
Adapted design concepts to different media formats including web, social media, print, and video. Designed advertising campaigns. Implemented Material Design principles to create intuitive, visually appealing user experiences. Created art assets for web, mobile, and print across multiple platforms. Developed creative designs for print and digital marketing campaigns. Managed content creation and publication across social media channels, ensuring timely delivery and brand consistency. Created a comprehensive style guide and contributed to 3D assets using Blender to support visual storytelling.
Designer at UPAIR - Cultural Exchange Experience
June 1, 2021 - December 31, 2023
Designed advertising campaigns; adapted design concepts to web, social media, print, and video formats; created art assets for multiple platforms and devices; contributed to brand identity across channels; managed packaging design; supported marketing campaigns.
Designer & Communication Manager at Mercurio Studio
June 1, 2021 - December 31, 2023
Brand Identity development; Web Design & Development (WordPress) including UX/UI; Social Media Management; Motion & Video Design (After Effects, Premiere Pro); created comprehensive style guides; optimized images for web/mobile; packaging design; managed content creation and publication processes.
Web Designer at Webre Company
January 1, 2024 - May 31, 2024
Web Design & Development using WordPress; handled both design and technical implementation.
Au Pair at Cultural Care
May 1, 2024 - May 31, 2025
Daily child care management; development of autonomy; enhanced linguistic and intercultural skills.
Designer at Inside Coop Soc
May 1, 2025 - Present
Adapted design concepts to different media formats, including web, social media, print, and video; created art assets for multiple platforms; contributed to branding and content creation across channels.
Experience Designer & Communications Manager at Mercurio Studio
June 1, 2021 - December 31, 2023
Adapted design concepts to web, social media, print, and video; designed advertising campaigns; implemented material design principles to create intuitive and visually appealing user experiences; created assets for multiple platforms and devices; developed brand identities and branding guidelines; UX/UI and WordPress site development; social media management; motion and video design; produced a comprehensive style guide to ensure consistent branding across channels; packaging design and ongoing content production.
Brand Designer at Web Company
January 1, 2024 - May 31, 2024
Applied design concepts across web, social media, print, and video; contributed to advertising campaigns; supported branding guidelines; UX/UI design and basic website development (WordPress); managed and aligned social media visuals with brand identity.
Brand Designer at Cultural Care
May 1, 2024 - May 31, 2025
Led branding and visual design for cultural projects; collaborated on advertising campaigns; ensured cohesive branding across print, digital, and social media; contributed to content strategy and marketing materials.
Brand Designer / Social Media Manager at Inside Coop. Social
May 1, 2025 - Present
Managed social media accounts and content strategy; created project plans; produced engaging visual content; contributed to branding and marketing campaigns; supported packaging and print collateral; aided in digital marketing initiatives.
Designer at Mercurio Studio
June 1, 2021 - December 31, 2023
Creative design work including branding and multi-channel assets for clients.
Designer at Webre Company
January 1, 2024 - May 31, 2024
Web design & development; UX/UI design; WordPress implementation.
Designer at Cultural Care
May 1, 2024 - May 31, 2025
Brand identity and marketing assets for cultural care campaigns; multi-media adaptations.
Designer at Inside Coop . Social
May 1, 2025 - Present
Social media management and content creation; planning and executing campaigns.

Education

Art High School Diploma at Art High School
January 1, 2017 - January 1, 2021
Bachelor’s Degree in Economic Sciences – Management for Digital Innovation and Sustainability at Sapienza University of Rome
July 1, 2025 - December 9, 2025
Art High School Diploma at Liceo Artistico
January 1, 2017 - January 1, 2021
Bachelor's Degree in Economic Sciences – Management for Digital Innovation and Sustainability at Sapienza University of Rome
July 1, 2025 - December 29, 2025
Art High School Diploma at Liceo Artistico
January 1, 2017 - January 1, 2021
Bachelors Degree in Economic Sciences – Management for Digital Innovation and Sustainability at Sapienza University of Rome
July 1, 2025 - December 29, 2025
Art High School Diploma at Art High School
January 1, 2017 - January 1, 2021
Bachelor's Degree in Economic Sciences – Management for Digital Innovation and Sustainability at Sapienza University of Rome
January 1, 2017 - January 1, 2021

Qualifications

English Certification
September 1, 2024 - December 1, 2024
Digital Marketing - Strategies for Impact & Influence
September 1, 2024 - December 1, 2024
Digital Marketing - Strategies for Impact & Influence
September 1, 2024 - December 31, 2024
English Certification
January 11, 2030 - December 29, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Retail

Skills

Experience Level