I’m a Growth Marketing Manager with over 8 years of experience helping brands scale through smart, data-driven growth strategies. As a marketing specialist, I’ve supported a variety of businesses by building and executing cross-channel content initiatives that enhance visibility, drive organic traffic, and strengthen brand presence. My strategic approach centres on understanding consumer behaviour and turning those insights into content and campaigns that genuinely connect with the target audience. By combining SEO, content strategy, email automation, paid media, and social media, I’ve been able to deliver cohesive multi-channel campaigns that drive meaningful, measurable results. I prioritise creating engaging content and optimising the user experience to build strong relationships with customers and drive business growth. With a can-do attitude and a knack for staying ahead of the curve, I always look for new challenges and opportunities to make a positive impact. If you're ready to take your business to the next level, let's connect and see how I can help you achieve your goals. Check my website: christianpoma.com

Christian Macias Poma

PRO

I’m a Growth Marketing Manager with over 8 years of experience helping brands scale through smart, data-driven growth strategies. As a marketing specialist, I’ve supported a variety of businesses by building and executing cross-channel content initiatives that enhance visibility, drive organic traffic, and strengthen brand presence. My strategic approach centres on understanding consumer behaviour and turning those insights into content and campaigns that genuinely connect with the target audience. By combining SEO, content strategy, email automation, paid media, and social media, I’ve been able to deliver cohesive multi-channel campaigns that drive meaningful, measurable results. I prioritise creating engaging content and optimising the user experience to build strong relationships with customers and drive business growth. With a can-do attitude and a knack for staying ahead of the curve, I always look for new challenges and opportunities to make a positive impact. If you're ready to take your business to the next level, let's connect and see how I can help you achieve your goals. Check my website: christianpoma.com

Available to hire

I’m a Growth Marketing Manager with over 8 years of experience helping brands scale through smart, data-driven growth strategies. As a marketing specialist, I’ve supported a variety of businesses by building and executing cross-channel content initiatives that enhance visibility, drive organic traffic, and strengthen brand presence.

My strategic approach centres on understanding consumer behaviour and turning those insights into content and campaigns that genuinely connect with the target audience. By combining SEO, content strategy, email automation, paid media, and social media, I’ve been able to deliver cohesive multi-channel campaigns that drive meaningful, measurable results.

I prioritise creating engaging content and optimising the user experience to build strong relationships with customers and drive business growth. With a can-do attitude and a knack for staying ahead of the curve, I always look for new challenges and opportunities to make a positive impact. If you’re ready to take your business to the next level, let’s connect and see how I can help you achieve your goals.

Check my website: christianpoma.com

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Intermediate
Spanish; Castilian
Fluent

Work Experience

SEO & Content Manager at GenderGP
March 1, 2024 - Present
Achieved 2x growth in organic traffic and active users within one year by conducting comprehensive SEO audits, redesigning the website, implementing on-page optimisations, and developing and executing a strategic link-building programme. Increased revenue by 50% through implementing a CRO strategy.
SEO Specialist at GenderGP
March 4, 2024 - December 31, 2024
• Website & Technical Foundations: Led a full website relaunch and SEO-safe migration, improving site performance (Mobile 17% → 69%, Desktop 32% → 84%), crawlability, and overall user experience. • Technical SEO: Conducted a full technical audit, resolving performance issues, internal and external 404s, redirect logic (301s), sitemap structure, and internal linking. • Organic Growth Strategy: Built a tailored organic growth strategy connecting SEO, inbound funnels, and lead nurturing. • Keyword Research & Mapping: Executed advanced keyword research and mapped target keywords by intent and funnel stage to all key pages.
Content Marketing Manager at EF Education First
January 1, 2019 - April 4, 2022
• Organic Growth: Increased organic traffic by 75% across EMEA by relaunching the regional SEO and content strategy. • Lead Generation: Boosted lead generation by 45% through integrated inbound (content marketing) and performance marketing campaigns. • Web & SEO: Relaunched the EF English Courses website, increasing organic traffic and improving search rankings. • Content & Social: Boosted brand awareness and social traffic through structured content planning.
Marketing Specialist at EF Education First
January 3, 2018 - December 28, 2018

Education

Postgraduate degree in Digital Strategy and Creativity at Universidad Autónoma de Barcelona
January 1, 2018 - December 31, 2018
Bachelor’s degree in Marketing at Rey Juan Carlos University
January 1, 2013 - December 31, 2017

Qualifications

Salesforce Marketing Cloud Email Specialist
January 11, 2030 - December 9, 2025
Google Analytics Certification
January 11, 2030 - December 9, 2025
Google Search Ads Certification
January 11, 2030 - December 9, 2025
Google App Ads Certification
January 11, 2030 - December 9, 2025
Technical SEO
January 11, 2030 - December 9, 2025

Industry Experience

Education, Professional Services, Healthcare, Software & Internet, Media & Entertainment