I am an e-commerce specialist with strong experience in growing beauty brands online. I’ve managed international markets, optimized sales strategies, and supported digital expansion for both luxury and mainstream skincare brands. My background includes working with leading companies like The Estée Lauder Companies and Cosibella, where I focused on boosting online performance, enhancing brand presence, and driving measurable results. I’m passionate about the beauty industry, data-driven growth, and creating effective digital customer experiences.

Dagmara Koniuszewska

I am an e-commerce specialist with strong experience in growing beauty brands online. I’ve managed international markets, optimized sales strategies, and supported digital expansion for both luxury and mainstream skincare brands. My background includes working with leading companies like The Estée Lauder Companies and Cosibella, where I focused on boosting online performance, enhancing brand presence, and driving measurable results. I’m passionate about the beauty industry, data-driven growth, and creating effective digital customer experiences.

Available to hire

I am an e-commerce specialist with strong experience in growing beauty brands online. I’ve managed international markets, optimized sales strategies, and supported digital expansion for both luxury and mainstream skincare brands. My background includes working with leading companies like The Estée Lauder Companies and Cosibella, where I focused on boosting online performance, enhancing brand presence, and driving measurable results. I’m passionate about the beauty industry, data-driven growth, and creating effective digital customer experiences.

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Experience Level

Language

Polish
Fluent
English
Fluent

Work Experience

Project Manager & Influencer Marketing Manager at IQ One Agency Sp. z o.o.
December 1, 2022 - August 6, 2024
Led e-commerce projects and influencer marketing campaigns for brands including CH Janki and Gemini.pl. Managed collaboration with influencers and public figures, negotiated terms, supervised execution and settlements, and delivered detailed performance reports.
E-commerce Specialist at The Estée Lauder Companies Inc.
March 20, 2019 - June 30, 2022
Responsible for e-commerce strategy and execution for La Mer. Delivered sales plans, analyzed traffic sources, and optimized conversion rates. Monitored competitors and implemented high-impact sales initiatives. Cooperated with brand presentation teams on one-retail platforms (Douglas, Sephora) to maintain premium visuals for a portfolio of luxury brands including Estee Lauder, MAC Cosmetics, Tom Ford, Michael Kors, Smashbox, Bobbi Brown, Glam Glow, Origins, Kilian, Jo Malone London, Lab Series, DKNY, and more.
Showroom Manager at Self Love
February 1, 2018 - December 31, 2018
Managed showroom operations in Warsaw, overseeing online and offline sales channels. Developed marketing materials, led social media and email marketing campaigns, and collaborated with influencers. Oversaw orders, inventory control, and prepared regular sales reports.
Content & Email Marketing Specialist at It Fashion Polska Sp.z o.o. Sp.K
October 20, 2016 - January 20, 2018
Created and managed product catalogs for luxury multi-brand boutiques Moliera2.com and PlacTrzechKrzyszcy.com, representing designers such as Dior, Saint Laurent, Valentino, and Balmain. Wrote detailed product descriptions, designed marketing materials, and styled professional photoshoots to reflect premium brand image. Produced and distributed targeted newsletters, segmented customer bases, and coordinated stock levels with logistics and sales departments.
E-marketing Assistant at Social WiFi Sp.z.o.o
February 1, 2015 - October 1, 2016
Organized company participation in industry events and presentations; managed email marketing and copywriting; created marketing materials to support brand campaigns.

Education

Bachelor's degree in Marketing & Reklama at Akademia Ekonomiczna w Warszawie
January 1, 2012 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet