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I’m a digital marketer with a strong track record in growth and acquisition across search, social, and programmatic channels. I love turning data and experiments into actionable insights that drive measurable business impact. I’m comfortable collaborating with cross-functional teams to design and scale high-impact campaigns, and I thrive in fast-moving environments where clear, metrics-driven decisions matter.…I’m a digital marketer with a strong track record in growth and acquisition across search, social, and programmatic channels. I love turning data and experiments into actionable insights that drive measurable business impact. I’m comfortable collaborating with cross-functional teams to design and scale high-impact campaigns, and I thrive in fast-moving environments where clear, metrics-driven decisions matter.

Yaser Abasahli

Performance Marketer, Growth Marketer, Digital Marketer, +4

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I’m a digital marketer with a strong track record in growth and acquisition across search, social, and programmatic channels. I love turning data and experiments into actionable insights that drive measurable business impact. I’m comfortable collaborating with cross-functional teams to design and scale high-impact campaigns, and I thrive in fast-moving environments where clear, metrics-driven decisions matter.…I’m a digital marketer with a strong track record in growth and acquisition across search, social, and programmatic channels. I love turning data and experiments into actionable insights that drive measurable business impact. I’m comfortable collaborating with cross-functional teams to design and scale high-impact campaigns, and I thrive in fast-moving environments where clear, metrics-driven decisions matter.

Available to hire

I’m a digital marketer with a strong track record in growth and acquisition across search, social, and programmatic channels. I love turning data and experiments into actionable insights that drive measurable business impact. I’m comfortable collaborating with cross-functional teams to design and scale high-impact campaigns, and I thrive in fast-moving environments where clear, metrics-driven decisions matter.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Performance Marketing Manager at Asan Pardakht (Mobile payment app)

March 1, 2024 - August 1, 2025

Led the go-to-market strategy for a new gold trading service, scaling the user base from launch to 1M+ users in the first year. Executed segmented lifecycle campaigns on Braze that boosted active user growth by 10% MoM and improved first-month retention by 25%. Contributed to capturing a 15% market share in digital gold trading within one year.

Growth Marketing Manager at Nobitex (Crypto Exchange)

January 1, 2022 - December 1, 2023

Owned end-to-end user acquisition and retention strategies for a mobile-first platform, overseeing $100k monthly ad spend. Collaborated with cross-functional teams to develop high-impact ad creatives, achieving a 30% improvement in CVR. Launched a viral referral program driving 300k+ signups organically in 2 years.

Senior Digital Marketing Specialist at Snappfood (Food Delivery Service)

July 1, 2020 - December 1, 2021

Managed performance campaigns driving a 20% YoY increase in new user acquisition. Built automated Email/SMS/Push marketing campaigns to boost engagement, loyalty, and retention using ECRM tools. Improved CTR by 25% and first-order click-to-order conversion by 15% on Google Ads within one year.

Marketing Campaign Manager at Tapsell (Advertising Platform)

February 1, 2018 - May 1, 2020

Managed 20+ concurrent campaigns across multiple DSPs and ad networks, debugging MMP and SDK issues in real time. Led campaign strategies for Tap30 and Divar, resulting in 1.5M+ installs and a $2,000,000 lift in revenue. Troubleshooted issues with campaign delivery and performance across DSPs and third-party reporting vendors. Planned and optimized video ad campaigns for mobile gaming and apps with a focus on ROAS and in-app events.

Senior Digital Marketing Specialist at Asan Pardakht (Mobile payment app)

March 20, 2024 - August 20, 2025

Led go-to-market strategy for a new gold trading service, scaling the user base from launch to over 1 million within the first year. Engineered complex, segmented lifecycle workflows in Braze, resulting in a 10% MoM increase in active users and a 25% lift in Month-1 retention. Leveraged data-driven campaigns to capture 15% of the digital gold trading market share by optimizing conversion funnels to maximize user acquisition and lifetime value.

Digital Marketing Manager at Nobitex (Crypto Exchange)

January 20, 2022 - December 20, 2023

Owned end-to-end user acquisition and retention strategies for a mobile-first platform, overseeing $100,000 monthly ad spend. Collaborated with cross-functional team (marketing, data, creative) to develop high-impact ad creatives, leading to a 30% improvement in CVR. Launched a viral referral program that drove 300K+ sign ups organically in 2 years.

Digital Marketing Specialist at Snappfood (Food Delivery Service)

July 20, 2020 - December 20, 2021

Managed performance campaigns resulting in a 20% YoY increase in new user acquisition. Created and managed automated Email/SMS/Push marketing campaigns to increase customer engagement, loyalty, and retention using CRM tools. Boosted Google Ads performance by increasing CTR by 25% and improving click-to-first-order conversion rate by 15% within one year.