Jesus Pinzon Gonzalez

Available to hire

Skills

Experience Level

CSS
Expert
HTML5
Expert
Shopify
Expert
JavaScript
Expert
TypeScript
Expert
API
Expert
GA4
Expert
React JS
Expert
SEO
Expert
UI
Expert
GitHub CoPilot
Intermediate
Tailwind
Intermediate
See more

Language

English
Fluent

Work Experience

Front End Developer at Upwork
January 1, 2016 - April 2, 2018
Managed and delivered multiple Shopify projects across diverse industries, including skincare, fashion, and furniture, building and maintaining 10+ high-performing eCommerce stores.
Shopify Developer at Sticky Digital
June 1, 2018 - February 2, 2019
Configured A/B testing setups across 10+ stores, enabling data-driven decisions that improved user engagement and conversion rates by up to 10%. Designed and deployed custom Shopify features such as color swatch selectors, product bundle functions, and dynamic UI components, improving user experience and average order value by 9%.
Shopify Developer at Endrock Growth & Analytics
August 1, 2019 - March 2, 2022
Developed and maintained 10+ Shopify and Shopify Plus stores from scratch, delivering customized, high-performance eCommerce experiences aligned with brand goals. Integrated and configured 15+ Shopify apps (e.g., Rebuy, Recharge) to extend functionality, enhance customer experience, and increase store scalability. Implemented GA4 and GTM for data collection and campaign measurement, improving analytics accuracy.
Shopify Developer at Kingsloot
January 31, 2023 - January 31, 2024
Executed A/B testing across layouts and features, identifying winning designs that increased user engagement by 15% and conversion rate by 8%. Leveraged Google Analytics, Google Tag Manager, and GTM to collect and analyze behavioral data, improving campaign performance tracking accuracy by 40%. Built and deployed Shopify functions tailored to project requirements, expanding site capabilities and reducing development time by 25%. Led the launch of 10+ high-converting landing pages using the Replo Page Builder app, contributing to increased lead generation and ROI. Led bug resolution initiatives, resolving 50+ issues that improved site performance and customer satisfaction by 18%.

Education

Bachelor of Science in Computer Science at National University Of Singapore
January 1, 2013 - December 1, 2016

Qualifications

Certified Shopify Expert
January 11, 2030 - December 10, 2025
Certified Shopify Expert
January 11, 2030 - December 10, 2025

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment
    paper True Classic

    • Customized and optimized the Shopify theme to enhance visual appeal and user
      experience, resulting in a 7% increase in conversion rate.

    • Identified and resolved critical bugs, improving site stability and reliability, which
      led to a 15% boost in customer satisfaction and reduced support tickets.

    • Integrated multiple Shopify apps to extend store functionality, enhancing
      scalability and increasing operational efficiency by 25%.

    • Implemented the Section Rendering API to streamline content management,
      reducing update time by 40% and enabling faster, more flexible site maintenance.

    True Classic provides many color/size/garment options and surpasses Shopify’s
    limits. To handle this, merchants create separate products for each option and link
    to each other with swatches. The limitation is that browsing variant options requires
    a full page load. The Section Rendering API allows seamless swapping of dynamic
    variant info while cutting the payload by over 97%, enhancing customer experience.