I'm Jen Halstead, a creative and results-driven Social Media Manager and founder of Halstead Creative Co., a boutique marketing and media agency. I specialize in brand strategy, content creation, and digital storytelling to boost visibility and meaningful engagement for small businesses, influencers, and brands. With over a decade of experience in social media marketing, branding, and client relationships, I help build authentic online communities, manage multiple projects with precision, and craft customer-focused content. My background in property management and team leadership informs my collaborative approach to delivering measurable results.

Jen Halstead

I'm Jen Halstead, a creative and results-driven Social Media Manager and founder of Halstead Creative Co., a boutique marketing and media agency. I specialize in brand strategy, content creation, and digital storytelling to boost visibility and meaningful engagement for small businesses, influencers, and brands. With over a decade of experience in social media marketing, branding, and client relationships, I help build authentic online communities, manage multiple projects with precision, and craft customer-focused content. My background in property management and team leadership informs my collaborative approach to delivering measurable results.

Available to hire

I’m Jen Halstead, a creative and results-driven Social Media Manager and founder of Halstead Creative Co., a boutique marketing and media agency. I specialize in brand strategy, content creation, and digital storytelling to boost visibility and meaningful engagement for small businesses, influencers, and brands.

With over a decade of experience in social media marketing, branding, and client relationships, I help build authentic online communities, manage multiple projects with precision, and craft customer-focused content. My background in property management and team leadership informs my collaborative approach to delivering measurable results.

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Work Experience

Founder & Creative Director at Halstead Creative Co.
January 1, 2025 - Present
Develop and implement comprehensive social media strategies for small businesses, influencers, and brands. Manage content creation including photography, videography, editing, and SEO-optimized copywriting. Increase client engagement through targeted campaigns, influencer collaborations, and paid ad management. Oversee brand development, ensuring consistent tone and visual identity across platforms. Monitor analytics and adjust strategies to maximize reach, engagement, and conversions.
Social Media Manager at Gulf Style Rentals
August 1, 2024 - Present
Create and execute a multi-platform content strategy to increase engagement and drive direct bookings. Produce high-quality property listing photos, reels, and campaigns showcasing local attractions and guest experiences. Manage influencer collaborations, giveaways, and paid ads. Track analytics and optimize content performance.
Social Media Manager at Mother's Wine Market
February 1, 2022 - August 1, 2022
Developed engaging content and grew social media following through local event coverage, product features, and customer engagement.
Social Media Coordinator at Cook Girls' Bakery
June 1, 2017 - February 1, 2020
Managed daily posting, seasonal campaigns, and photography for online platforms. Increased brand recognition through creative visuals and community-focused content.
Community Association Manager at FirstService Residential
April 1, 2024 - August 1, 2024
Managed HOA communications, newsletters, and online updates. Coordinated with vendors and maintained resident satisfaction.
Assistant Community Manager at FirstService Residential - Panama City Beach, FL
October 1, 2022 - April 1, 2024
Supported digital communications for communities including email updates and online forms. Processed maintenance requests and provided updates to residents.
Administrator at FirstService Residential - Panama City, FL
May 1, 2021 - August 1, 2022
Managed administrative workflows, processed invoices, and facilitated online communications.
Student Ministry Administrative Assistant at First Baptist Church Panama City
February 1, 2019 - January 1, 2020
Managed event communications, email newsletters, and social updates.
Early Career Medical Receptionist at Consult Care Pain Medicine
January 1, 2020 - December 31, 2021
Managed front-desk operations, patient check-ins, and scheduling communications.
Team Member at North American Mission Board
January 1, 2019 - December 31, 2020
Supported programs and events, contributing to community outreach initiatives.
Hair Stylist & Salon Assistant at Cavale Salon
January 1, 2009 - December 31, 2013
Provided guest services, salon support, and client coordination.
Cashier/Server at Panera Bread & McAllister's Deli
January 1, 2009 - December 31, 2013
Customer service, cash handling, and front-of-house operations.

Education

Master of Science in Healthcare Administration: Strategic Management at Liberty University
January 1, 2021 - December 31, 2023
Bachelor of Science in Psychology: Addiction & Recovery Counseling at Liberty University
January 1, 2015 - December 31, 2018

Qualifications

Licensed Community Association Manager (CAM)
January 11, 2030 - December 10, 2025
Certified Notary Public
January 11, 2030 - December 10, 2025

Industry Experience

Media & Entertainment, Professional Services