I’m Nandini Chakraborty, a public relations and marketing professional based in Dublin, Ireland. I have 2+ years of experience across agency and strategic client project environments, specializing in developing and executing integrated campaigns, providing strategic counsel for consumer, corporate and startup brands. I’m a collaborative team player with strong media relations, content creation (social and multimedia), and event coordination skills that drive brand visibility and manage complex stakeholder engagements. I enjoy producing narrative‑led social content and supporting campaign delivery to deliver measurable results.

Nandini Chakraborty

I’m Nandini Chakraborty, a public relations and marketing professional based in Dublin, Ireland. I have 2+ years of experience across agency and strategic client project environments, specializing in developing and executing integrated campaigns, providing strategic counsel for consumer, corporate and startup brands. I’m a collaborative team player with strong media relations, content creation (social and multimedia), and event coordination skills that drive brand visibility and manage complex stakeholder engagements. I enjoy producing narrative‑led social content and supporting campaign delivery to deliver measurable results.

Available to hire

I’m Nandini Chakraborty, a public relations and marketing professional based in Dublin, Ireland. I have 2+ years of experience across agency and strategic client project environments, specializing in developing and executing integrated campaigns, providing strategic counsel for consumer, corporate and startup brands. I’m a collaborative team player with strong media relations, content creation (social and multimedia), and event coordination skills that drive brand visibility and manage complex stakeholder engagements. I enjoy producing narrative‑led social content and supporting campaign delivery to deliver measurable results.

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Work Experience

Integrated Marketing Campaign Lead at UCD Smurfit
May 1, 2025 - August 31, 2025
Led the #ClubUnfiltered integrated marketing campaign to reposition Club Orange for Gen Z through digital, experiential and influencer touchpoints. Conducted blind taste tests, surveys and social listening to deliver actionable insights and a 360° campaign plan with a €1M media budget across digital, retail and event activations. Led a team of 5; produced assets and campaign materials aligned with inclusive marketing principles, emphasizing realness, diversity and authentic Irish identity.
Integrated Marketing Campaign Lead (Project) #ClubUnfiltered at UCD Smurfit, University College Dublin
May 1, 2025 - August 1, 2025
Developed a full-funnel integrated campaign to reposition Club Orange for Gen Z through digital, experiential, and influencer touchpoints. Conducted blind taste tests and surveys, leveraged social listening, and allocated a €1M media budget across digital, retail, and event activations. Led a team of 5 to deliver assets and materials aligned with inclusive marketing principles and authentic Irish identity.
Account Executive at Media Mic
October 1, 2022 - April 30, 2024
Produced and scheduled 50+ monthly narrative-led social posts and digital calendars across Instagram and LinkedIn for Aisle, ClickPost, LoEstro, HempStreet and Astrotalk; increased organic engagement by up to 40% in 6 months via Meta Business Suite. Drafted 15+ press releases, 10+ articles, and 20+ media kits; conducted targeted outreach to 50+ publications and supported crisis communications. Coordinated logistics for 8+ product launches and client events (30–150 attendees); managed 10+ vendor timelines and on-site execution. Monitored daily media coverage and maintained a 500+ journalist database; secured 70+ media placements across national and international outlets (The Times of India, BBC, Forbes, etc.).
Account Executive at Media Mic, New Delhi
October 1, 2022 - April 1, 2024
Produced and scheduled 50+ monthly narrative-led social posts and digital calendars across Instagram and LinkedIn for multiple clients; drafted press releases, articles and media kits; executed targeted media outreach; coordinated logistics for product launches and events; managed vendor timelines and on-site execution; monitored media coverage and maintained the journalist database. Secured 70+ media placements across national and international outlets and supported crisis communications.
Management Associate at MSL India (Publicis Groupe)
August 1, 2021 - April 30, 2022
Assisted 6+ corporate communication campaigns for Usha International, Jockey India and LIXIL; prepared 30+ event and campaign materials, and managed stakeholder communication across vendors for calendar-led campaigns such as International Women’s Day and World Toilet Day. Developed 25+ content assets including thought-leadership articles, brochures and listicles; coordinated with 5–8 vendors per project; delivered weekly WIP reports and tracked 10+ campaign KPIs.
Management Associate at MSL India (Publicis Groupe), New Delhi
August 1, 2021 - April 1, 2022
Supported 6+ corporate communication campaigns; prepared event and campaign materials; managed stakeholder communication across vendors; developed 25+ content assets including thought leadership pieces; coordinated with multiple vendors and tracked campaign KPIs with weekly reporting.

Education

MSc Marketing at UCD Michael Smurfit Graduate Business School, Dublin
January 11, 2030 - January 1, 2025
MA Journalism & Mass Communication at Amity University, Noida
January 11, 2030 - January 1, 2021
BA Journalism & Mass Communication at VIPS, GGSIPU, New Delhi
January 11, 2030 - January 1, 2019
MSc Marketing at UCD Michael Smurfit Graduate Business School, Dublin
January 11, 2030 - January 1, 2025
MA Journalism & Mass Communication at Amity University, Noida
January 11, 2030 - January 1, 2021
BA Journalism & Mass Communication at VIPS, GGSIPU, New Delhi
January 11, 2030 - January 1, 2019

Qualifications

Appointed K-Influencer for Korean Culture & Information Service
January 1, 2021 - December 10, 2025
Best Press-kit Award for Crisis Management Press Conference
January 1, 2018 - December 10, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail