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I am a dynamic PR and marketing professional with over 10 years of experience driving brand growth, communications strategy, and team development. I founded and operate a successful spa business, leading 19 staff and delivering marketing campaigns that boosted customer growth and profitability. I am fluent in English and French, with a strong focus on client relations, brand storytelling, and community engagement. I’m excited to bring proven PR and marketing expertise into a corporate or agency setting, collaborate across teams, and deliver measurable results through thoughtful storytelling, strategic partnerships, and data-driven campaigns.…I am a dynamic PR and marketing professional with over 10 years of experience driving brand growth, communications strategy, and team development. I founded and operate a successful spa business, leading 19 staff and delivering marketing campaigns that boosted customer growth and profitability. I am fluent in English and French, with a strong focus on client relations, brand storytelling, and community engagement. I’m excited to bring proven PR and marketing expertise into a corporate or agency setting, collaborate across teams, and deliver measurable results through thoughtful storytelling, strategic partnerships, and data-driven campaigns.

Nare Habib Toure

PR Freelancer, Marketing Strategist, Brand Strategist, +2

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I am a dynamic PR and marketing professional with over 10 years of experience driving brand growth, communications strategy, and team development. I founded and operate a successful spa business, leading 19 staff and delivering marketing campaigns that boosted customer growth and profitability. I am fluent in English and French, with a strong focus on client relations, brand storytelling, and community engagement. I’m excited to bring proven PR and marketing expertise into a corporate or agency setting, collaborate across teams, and deliver measurable results through thoughtful storytelling, strategic partnerships, and data-driven campaigns.…I am a dynamic PR and marketing professional with over 10 years of experience driving brand growth, communications strategy, and team development. I founded and operate a successful spa business, leading 19 staff and delivering marketing campaigns that boosted customer growth and profitability. I am fluent in English and French, with a strong focus on client relations, brand storytelling, and community engagement. I’m excited to bring proven PR and marketing expertise into a corporate or agency setting, collaborate across teams, and deliver measurable results through thoughtful storytelling, strategic partnerships, and data-driven campaigns.

Available to hire

I am a dynamic PR and marketing professional with over 10 years of experience driving brand growth, communications strategy, and team development. I founded and operate a successful spa business, leading 19 staff and delivering marketing campaigns that boosted customer growth and profitability. I am fluent in English and French, with a strong focus on client relations, brand storytelling, and community engagement.

I’m excited to bring proven PR and marketing expertise into a corporate or agency setting, collaborate across teams, and deliver measurable results through thoughtful storytelling, strategic partnerships, and data-driven campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

French

Fluent

Work Experience

Owner / Marketing & PR Lead at Tabilf Spa

January 1, 2012 - Present

Founded and scaled a wellness business, growing client base by 150% over 10+ years and achieving sustained profitability. Led all marketing, PR, and operations, aligning growth with industry benchmarks (8–10% annual growth). Designed and executed comprehensive PR and marketing campaigns across social media, influencer partnerships, and seasonal promotions, boosting engagement by 40% YoY. Built and nurtured relationships with local media and community partners, resulting in consistent press coverage and increased brand awareness. Directed daily operations and managed a team of 19 employees, achieving staff retention rates 15% above industry norms. Oversaw budgeting and financial planning, navigating economic shifts including post-pandemic recovery when the wellness sector rebounded ~17% in 2022. Drove about 30% of new client acquisition through referrals and cross-promotional collaborations with local businesses, while delivering exceptional client experiences and high satisfaction.

Sales Associate at Neiman Marcus Last Call – Katy, TX

January 1, 2009 - December 31, 2011

Delivered high-touch client service in-store and by phone, strengthening customer loyalty and repeat sales. Assisted with floor merchandising and phone-based marketing outreach.

Marketing & PR Coordinator at East Coast Equity – New York, NY

January 1, 2007 - December 31, 2008

Supported loan officers with networking and lead follow-up. Planned realtor events that increased traffic and strengthened community partnerships. Assisted with brand awareness campaigns, helping establish a stronger market presence.

Supervisor / Staff Manager at Shell Canada Product – Winnipeg, Canada

January 1, 2004 - December 31, 2007

Supervised daily operations, customer service, and merchandising. Promoted new products and resolved escalated client concerns. Contributed to monthly merchandise inventory management.