I'm Vladana Parker, a branding and packaging designer with over a decade of international experience across the UK and EU. I specialise in FMCG and beauty sectors, crafting packaging and visual identities for both mass-market and premium products while balancing strategic thinking with premium visual execution. In parallel, I also work as a photographer focused on natural light, storytelling, and emotion—skills that deeply inform my design practice. I collaborate with agencies and contribute to visual identity projects beyond beauty, including events and public sector work. I'm open to freelance or full-time opportunities in branding & packaging.

Vladana Parker

I'm Vladana Parker, a branding and packaging designer with over a decade of international experience across the UK and EU. I specialise in FMCG and beauty sectors, crafting packaging and visual identities for both mass-market and premium products while balancing strategic thinking with premium visual execution. In parallel, I also work as a photographer focused on natural light, storytelling, and emotion—skills that deeply inform my design practice. I collaborate with agencies and contribute to visual identity projects beyond beauty, including events and public sector work. I'm open to freelance or full-time opportunities in branding & packaging.

Available to hire

I’m Vladana Parker, a branding and packaging designer with over a decade of international experience across the UK and EU. I specialise in FMCG and beauty sectors, crafting packaging and visual identities for both mass-market and premium products while balancing strategic thinking with premium visual execution.

In parallel, I also work as a photographer focused on natural light, storytelling, and emotion—skills that deeply inform my design practice. I collaborate with agencies and contribute to visual identity projects beyond beauty, including events and public sector work. I’m open to freelance or full-time opportunities in branding & packaging.

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Language

English
Fluent
Czech
Fluent

Work Experience

Designer - full time at Matt Anderson Creative Design
January 1, 2016 - December 31, 2018
Packaging and branding for top beauty and luxury brands; created assets across both digital and print, maintaining strong brand consistency for international clients; contributed to campaigns and global launches.
Designer at Matt Anderson Creative Design
January 1, 2016 - December 31, 2018
Creative design for clients in the Storrington area; delivered packaging and branding across print and digital campaigns; collaborated with small teams to maintain brand consistency.
Designer - full time at Cocoon Group
January 1, 2011 - December 31, 2015
Packaging and visual branding for major FMCG and beauty clients (L’Oréal, Garnier, Dior, Maybelline, Wella, Sassoon, Avon, Fruvita, Guinot); developed product lines from concept to final production artwork; localized global brands for Central and Eastern European markets while retaining core identity.
Designer at Cocoon Group
January 1, 2011 - December 31, 2013
Packaging and branding work for Prague-based agency, including visual identity and campaigns.
Freelance Designer at Self-employed / Various Clients
January 1, 2008 - Present
Visual Identity and packaging design for clients across beauty, wellness, food, and retail. Clients include L’Oréal, Avon, Garnier, P&G, Yoplait, Hollandia, Hopi, RAF. Developed packaging and brand identities for mass-market and premium products; collaborated with agencies including Preart, Brand Palette, Yellow Shapes, Unity Design; delivered print-ready assets across SKUs and formats for cross-market distribution.
Freelance Designer at Various Clients & Agencies Across the UK & CZ
January 1, 2008 - Present
Selected clients include L’Oréal, Garnier, Dior, P&G, Yoplait, etc.; contributed to packaging and brand identity projects; localised for Central and Eastern European markets.
Freelance Designer at Self-employed
January 1, 2008 - Present
Visual Identity and packaging design for clients across beauty, wellness, food, and retail. Clients include: L’Oréal, Avon, Garnier, P&G, Yoplait, Hollandia, Hopi, RAF. Developed packaging and brand identities for mass-market and premium products; delivered print-ready assets across SKUs and formats; localised global brands for Central and Eastern European markets.
National Theatre Workshops at National Theatre Workshops Prague
January 1, 2004 - December 31, 2004
Scenic design support; crafting props including artificial jewellery and detailed decorative objects, contributing to the visual storytelling of stage productions.
Studio placement at Czech Television (Kavčí hory)
January 1, 2004 - December 31, 2004
Assisted with the creation of props and set elements for broadcast productions; gained hands-on experience in studio art direction and production design.

Education

BA (Hons) in Graphic design at Prague City University (in partnership with Teesside University)
January 11, 2030 - December 29, 2025
HNC in Graphic Design at Northbrook College, Worthing, UK
January 11, 2030 - December 29, 2025
Photoshop course; Master in DSLR course at Institute of Digital Photography, Prague, CZ
January 11, 2030 - December 29, 2025
Cambridge FCE Certificate at St. George’s Clubclass, School of English, Worthing, UK
January 11, 2030 - December 29, 2025
A-levels in Scenic Design at College of Applied Art and Design in Prague, CZ
January 11, 2030 - December 29, 2025
BA (Hons) in Graphic Design at Prague City University (Teesside University)
January 11, 2030 - January 9, 2026
HNC in Graphic Design at Northbrook College, Worthing, UK
January 11, 2030 - January 9, 2026
Photoshop course and Master in DSLR course at Institute of Digital Photography, Prague, CZ
January 11, 2030 - January 9, 2026
Cambridge FCE Certificate at St. George’s Clubclass, School of English, Worthing, UK
January 11, 2030 - January 9, 2026
A-levels in Scenic Design at College of Applied Art and Design in Prague, CZ
January 11, 2030 - January 9, 2026

Qualifications

Cambridge FCE Certificate
January 11, 2030 - December 29, 2025
Photoshop course
January 11, 2030 - December 29, 2025
Master in DSLR course
January 11, 2030 - December 29, 2025
Cambridge FCE Certificate
January 11, 2030 - January 9, 2026

Industry Experience

Consumer Goods, Retail, Professional Services, Media & Entertainment, Manufacturing