I'm Vladana Parker, a branding and packaging designer with over a decade of international experience across the UK and EU. I specialise in FMCG and beauty sectors, crafting packaging and visual identities for both mass-market and premium products while balancing strategic thinking with premium visual execution. In parallel, I also work as a photographer focused on natural light, storytelling, and emotion—skills that deeply inform my design practice. I collaborate with agencies and contribute to visual identity projects beyond beauty, including events and public sector work. I'm open to freelance or full-time opportunities in branding & packaging.

Vladana Parker

I'm Vladana Parker, a branding and packaging designer with over a decade of international experience across the UK and EU. I specialise in FMCG and beauty sectors, crafting packaging and visual identities for both mass-market and premium products while balancing strategic thinking with premium visual execution. In parallel, I also work as a photographer focused on natural light, storytelling, and emotion—skills that deeply inform my design practice. I collaborate with agencies and contribute to visual identity projects beyond beauty, including events and public sector work. I'm open to freelance or full-time opportunities in branding & packaging.

Available to hire

I’m Vladana Parker, a branding and packaging designer with over a decade of international experience across the UK and EU. I specialise in FMCG and beauty sectors, crafting packaging and visual identities for both mass-market and premium products while balancing strategic thinking with premium visual execution.

In parallel, I also work as a photographer focused on natural light, storytelling, and emotion—skills that deeply inform my design practice. I collaborate with agencies and contribute to visual identity projects beyond beauty, including events and public sector work. I’m open to freelance or full-time opportunities in branding & packaging.

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Language

English
Fluent
Czech
Fluent

Work Experience

Freelance Designer at Self-employed
January 1, 2008 - Present
Visual Identity and packaging design for clients across beauty, wellness, food, and retail. Clients include: L’Oréal, Avon, Garnier, P&G, Yoplait, Hollandia, Hopi, RAF. Developed packaging and brand identities for mass-market and premium products; delivered print-ready assets across SKUs and formats; localised global brands for Central and Eastern European markets.
Designer at Matt Anderson Creative Design
January 1, 2016 - December 31, 2018
Creative design for clients in the Storrington area; delivered packaging and branding across print and digital campaigns; collaborated with small teams to maintain brand consistency.
Designer at Cocoon Group
January 1, 2011 - December 31, 2013
Packaging and branding work for Prague-based agency, including visual identity and campaigns.
Freelance Designer at Various Clients & Agencies Across the UK & CZ
January 1, 2008 - Present
Selected clients include L’Oréal, Garnier, Dior, P&G, Yoplait, etc.; contributed to packaging and brand identity projects; localised for Central and Eastern European markets.
Studio placement at Czech Television (Kavčí hory)
January 1, 2004 - December 31, 2004
Assisted with the creation of props and set elements for broadcast productions; gained hands-on experience in studio art direction and production design.
National Theatre Workshops at National Theatre Workshops Prague
January 1, 2004 - December 31, 2004
Scenic design support; crafting props including artificial jewellery and detailed decorative objects, contributing to the visual storytelling of stage productions.
Freelance Designer at Self-employed / Various Clients
January 1, 2008 - Present
Visual Identity and packaging design for clients across beauty, wellness, food, and retail. Clients include L’Oréal, Avon, Garnier, P&G, Yoplait, Hollandia, Hopi, RAF. Developed packaging and brand identities for mass-market and premium products; collaborated with agencies including Preart, Brand Palette, Yellow Shapes, Unity Design; delivered print-ready assets across SKUs and formats for cross-market distribution.
Designer - full time at Matt Anderson Creative Design
January 1, 2016 - December 31, 2018
Packaging and branding for top beauty and luxury brands; created assets across both digital and print, maintaining strong brand consistency for international clients; contributed to campaigns and global launches.
Designer - full time at Cocoon Group
January 1, 2011 - December 31, 2015
Packaging and visual branding for major FMCG and beauty clients (L’Oréal, Garnier, Dior, Maybelline, Wella, Sassoon, Avon, Fruvita, Guinot); developed product lines from concept to final production artwork; localized global brands for Central and Eastern European markets while retaining core identity.

Education

BA (Hons) in Graphic design at Prague City University (in partnership with Teesside University)
January 11, 2030 - December 29, 2025
HNC in Graphic Design at Northbrook College, Worthing, UK
January 11, 2030 - December 29, 2025
Photoshop course; Master in DSLR course at Institute of Digital Photography, Prague, CZ
January 11, 2030 - December 29, 2025
Cambridge FCE Certificate at St. George’s Clubclass, School of English, Worthing, UK
January 11, 2030 - December 29, 2025
A-levels in Scenic Design at College of Applied Art and Design in Prague, CZ
January 11, 2030 - December 29, 2025
BA (Hons) in Graphic Design at Prague City University (Teesside University)
January 11, 2030 - January 9, 2026
HNC in Graphic Design at Northbrook College, Worthing, UK
January 11, 2030 - January 9, 2026
Photoshop course and Master in DSLR course at Institute of Digital Photography, Prague, CZ
January 11, 2030 - January 9, 2026
Cambridge FCE Certificate at St. George’s Clubclass, School of English, Worthing, UK
January 11, 2030 - January 9, 2026
A-levels in Scenic Design at College of Applied Art and Design in Prague, CZ
January 11, 2030 - January 9, 2026

Qualifications

Cambridge FCE Certificate
January 11, 2030 - December 29, 2025
Photoshop course
January 11, 2030 - December 29, 2025
Master in DSLR course
January 11, 2030 - December 29, 2025
Cambridge FCE Certificate
January 11, 2030 - January 9, 2026

Industry Experience

Consumer Goods, Retail, Professional Services, Media & Entertainment, Manufacturing