I am a multidisciplinary designer who loves shaping visual communication and brand identity across FMCG, wine, and lifestyle brands. I collaborate with cross-functional teams to translate complex ideas into clear, impactful visuals and consistent brand experiences. I specialize in building design systems, guiding creative direction, and delivering concepts from idea to execution for digital and physical touchpoints. I blend aesthetics with strategy to help brands connect with audiences and achieve their objectives.…

Matheus Suliman Porto

I am a multidisciplinary designer who loves shaping visual communication and brand identity across FMCG, wine, and lifestyle brands. I collaborate with cross-functional teams to translate complex ideas into clear, impactful visuals and consistent brand experiences. I specialize in building design systems, guiding creative direction, and delivering concepts from idea to execution for digital and physical touchpoints. I blend aesthetics with strategy to help brands connect with audiences and achieve their objectives.…

Available to hire

I am a multidisciplinary designer who loves shaping visual communication and brand identity across FMCG, wine, and lifestyle brands. I collaborate with cross-functional teams to translate complex ideas into clear, impactful visuals and consistent brand experiences.

I specialize in building design systems, guiding creative direction, and delivering concepts from idea to execution for digital and physical touchpoints. I blend aesthetics with strategy to help brands connect with audiences and achieve their objectives.

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Language

English
Advanced
Portuguese
Fluent
Spanish; Castilian
Advanced

Work Experience

Brand Designer / Visual Communications Consultant at Freelancer Design Practice
April 1, 2024 - Present
Independent Brand Designer / Visual Communication Consultant continuing to develop brand identities, design systems, and content campaigns for clients in the design, hospitality, and retail sectors. Lead photo direction, visual storytelling, and digital campaigns across multiple touchpoints.
Multimedia Designer at Aveleda S.A.
February 1, 2021 - March 31, 2024
Responsible for the design and art direction of digital brand communication for labels including Casal Garcia, Aveleda, Quinta Vale D. Maria, Villa Alvor and Adega Velha. Developed creative briefs, moodboards, storyboards and directed photoshoots in collaboration with multidisciplinary teams. Created visual content for websites, social media, digital ads, and email campaigns. Improved workflow and creative consistency within the digital marketing team. Led the visual development of a YouTube campaign that exceeded KPIs and achieved a rare click-through rate for the category.
Graphic Designer at International Tobacco Growers’ Association
January 1, 2020 - December 31, 2020
Designed and produced corporate communication materials, including annual reports, presentations, and visual assets for stakeholder events. Supported the communications team in standardizing brand identity and ensuring design consistency across internal and external channels. Enhanced the association’s visual communication framework, strengthening brand credibility and clarity.
Brand Designer / Visual Communication Consultant at Freelancer Design Practice
February 1, 2018 - January 31, 2020
Developed brand identities and communication strategies for clients in the design, hospitality, and retail sectors. Built cohesive visual identities and content strategies aligned with each brand’s tone and market positioning. Created visual storytelling assets, photo direction, and digital campaigns for independent brands.
Graphic Designer Assistant (Intern) at Philco Electronics E Britânia Home Appliances
August 1, 2017 - January 31, 2018
Designed marketing and promotional materials for online and retail campaigns. Developed visual assets for e-commerce, catalogs, and social media, ensuring consistency with brand guidelines. Collaborated with the digital marketing department to improve product presentation and visual impact across digital sales channels.

Education

Certificate in Digital Marketing Professional at Digital Marketing Institute (Ireland)
January 1, 2022 - December 31, 2023
Postgraduate Diploma in Graphic Design at IPCB Instituto Politécnico de Castelo Branco in partnership with FAULisboa
January 1, 2019 - December 31, 2020
Bachelor’s Diploma in Graphic Design at UTFPR Universidade Tecnológica Federal do Paraná
January 1, 2015 - December 31, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Retail, Travel & Hospitality, Professional Services