I’m Amitha Ramachand, a content marketer and writer with 4.5 years of experience crafting digital content that simplifies complex ideas and aligns strategy with storytelling. I’ve worked across fintech, SaaS, and B2B, bringing together research, writing, and marketing insight to build content that drives engagement and supports business goals while resonating with the right audience. Peers and leadership consistently praise my analytical thinking, creative adaptability, and dependable output. I thrive in fast-paced startup environments, collaborate with cross-functional teams, and translate data-driven insights into clear, compelling narratives that fuel growth.

Amitha Ramachand

I’m Amitha Ramachand, a content marketer and writer with 4.5 years of experience crafting digital content that simplifies complex ideas and aligns strategy with storytelling. I’ve worked across fintech, SaaS, and B2B, bringing together research, writing, and marketing insight to build content that drives engagement and supports business goals while resonating with the right audience. Peers and leadership consistently praise my analytical thinking, creative adaptability, and dependable output. I thrive in fast-paced startup environments, collaborate with cross-functional teams, and translate data-driven insights into clear, compelling narratives that fuel growth.

Available to hire

I’m Amitha Ramachand, a content marketer and writer with 4.5 years of experience crafting digital content that simplifies complex ideas and aligns strategy with storytelling. I’ve worked across fintech, SaaS, and B2B, bringing together research, writing, and marketing insight to build content that drives engagement and supports business goals while resonating with the right audience.

Peers and leadership consistently praise my analytical thinking, creative adaptability, and dependable output. I thrive in fast-paced startup environments, collaborate with cross-functional teams, and translate data-driven insights into clear, compelling narratives that fuel growth.

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Language

English
Fluent

Work Experience

Content Creator/ Content Specialist at DFS Group
June 1, 2025 - Present
Developed and executed content strategies for multiple brands across industries including real estate, financial services, and short-term rental villas. Created high-quality visual and video content, including storytelling narratives, using CapCut, Canva, Jitter, and Adobe Creative Suite. Analyzed performance metrics and scheduled content across multiple platforms using Metricool to optimize reach and engagement. Thrived in a fast-paced startup environment, adapting to high-pressure situations and tight deadlines. Assisted in digital advertising campaigns by crafting compelling ad copy, captions, and metadata descriptions. Collaborated with videographers and editors to enhance content quality and streamline production.
Content Marketer at Xpedeon
July 1, 2024 - May 1, 2025
Increased LinkedIn followers by over 40% in 3 months through platform-specific engagement tactics, added 2K+ followers. Wrote SEO-optimized articles for high-value business potential topic clusters as part of new website development. Created tailored sales presentations that helped close high-ticket clients, contributing to a major business win. Supported internal communication initiatives to streamline updates and coordination across departments. Developed external communication materials for offline advertising campaigns, ensuring brand alignment and messaging consistency. Developed copies for social media posts, email campaigns, ads, and marketing assets that elevated engagement. Reduced campaign turnaround time by 20% by streamlining collaboration across UK, UAE, and India marketing teams. Produced 3 well-researched and impactful case studies to support brand authority and sales enablement.
Content Marketer at CustomerSuccessBox
January 1, 2022 - July 1, 2022
Created 50+ blogs and 3 e-books aligned with buyer personas. Increased event participation by 45% through strategic LinkedIn promotion and targeted content. Boosted open rates by 18% using personalized email campaigns via Lemlist. Participated in guest post contributions and backlink strategies to support SEO objectives. Created engaging infographics for social media channels, enhancing visual storytelling. Actively networked with customer success influencers to explore future event collaborations. Received CEO appreciation for sales contribution in securing 50% of total webinar participation.
Content Writer at Zealousweb
July 1, 2021 - December 1, 2021
Wrote marketing content for clients as part of a marketing agency role, supporting campaigns and ensuring quality output across various channels.

Education

Bachelor of Engineering - Civil at Dayanand Sagar University
August 1, 2015 - January 1, 2020

Qualifications

Digital Advertising
January 11, 2030 - December 11, 2025
Social Media Marketing
January 11, 2030 - December 11, 2025
SEO II
January 11, 2030 - December 11, 2025
Hubspot Marketing Hub Software
January 11, 2030 - December 11, 2025
Content Marketing
January 11, 2030 - December 11, 2025
Digital Marketing
January 11, 2030 - December 11, 2025
Email Marketing
January 11, 2030 - December 11, 2025
Contextual Marketing
January 11, 2030 - December 11, 2025

Industry Experience

Financial Services, Software & Internet, Real Estate & Construction, Travel & Hospitality