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I'm Alex Price, a Berlin/London-based music label and events professional with a track record of building and growing underground music ventures. I helped launch ELEKTRA MUSIC, coordinating release strategies, branding, artist relations, and the day-to-day operations of a label from the ground up, including weekly release cycles and digital distribution. In parallel, I run freelance recruitment services in Berlin and co-found SKAT, an underground techno event series in Berlin. I love crafting partnerships, coordinating end-to-end projects, and growing communities through inclusive, forward-thinking campaigns.…I'm Alex Price, a Berlin/London-based music label and events professional with a track record of building and growing underground music ventures. I helped launch ELEKTRA MUSIC, coordinating release strategies, branding, artist relations, and the day-to-day operations of a label from the ground up, including weekly release cycles and digital distribution. In parallel, I run freelance recruitment services in Berlin and co-found SKAT, an underground techno event series in Berlin. I love crafting partnerships, coordinating end-to-end projects, and growing communities through inclusive, forward-thinking campaigns.

Alex Price

Music Producer, Studio Manager, Creative Producer, +2

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I'm Alex Price, a Berlin/London-based music label and events professional with a track record of building and growing underground music ventures. I helped launch ELEKTRA MUSIC, coordinating release strategies, branding, artist relations, and the day-to-day operations of a label from the ground up, including weekly release cycles and digital distribution. In parallel, I run freelance recruitment services in Berlin and co-found SKAT, an underground techno event series in Berlin. I love crafting partnerships, coordinating end-to-end projects, and growing communities through inclusive, forward-thinking campaigns.…I'm Alex Price, a Berlin/London-based music label and events professional with a track record of building and growing underground music ventures. I helped launch ELEKTRA MUSIC, coordinating release strategies, branding, artist relations, and the day-to-day operations of a label from the ground up, including weekly release cycles and digital distribution. In parallel, I run freelance recruitment services in Berlin and co-found SKAT, an underground techno event series in Berlin. I love crafting partnerships, coordinating end-to-end projects, and growing communities through inclusive, forward-thinking campaigns.

Available to hire

I’m Alex Price, a Berlin/London-based music label and events professional with a track record of building and growing underground music ventures. I helped launch ELEKTRA MUSIC, coordinating release strategies, branding, artist relations, and the day-to-day operations of a label from the ground up, including weekly release cycles and digital distribution.

In parallel, I run freelance recruitment services in Berlin and co-found SKAT, an underground techno event series in Berlin. I love crafting partnerships, coordinating end-to-end projects, and growing communities through inclusive, forward-thinking campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Co-founder at SKAT

November 1, 2025 - Present

Co-founded an underground techno event series in Berlin with a clear artistic vision centered on the niche groove sub-genre and its community. Led full-cycle event planning from concept, venue scouting, and booking to on-site management and post-event debrief. Curated lineups, negotiated deals with DJs/VJs/collectives, and built branding, visuals, and social media strategy to grow a dedicated Berlin-based audience. Managed budgets, ticketing, venues, and sponsorships to ensure financially viable events.

Label Manager at ELEKTRA MUSIC

March 1, 2025 - Present

Led the release cycle planning and artist relations for ELEKTRA MUSIC, a renowned underground label in techno. Oversaw weekly release strategy, branding, and positioning; scouted and signed artists; managed relationships with artists and management; coordinated release schedules, master and artwork, distribution, and promotion; planned and executed marketing campaigns across social media, press, and playlist pitching; organized label events (ADE pop-ups, Radio Rudina); oversaw budgets and basic financial tracking; negotiated contracts; maintained online presence and partnerships to grow the label's community.

Freelance Recruitment Consultant at Independent / Freelance

January 1, 2025 - Present

Utilised knowledge and networks from the tech industry in Berlin to set up as a freelance recruiter, defining a clear niche and service model for clients. Built and managed a client pipeline through outbound business development, networking, and referrals. Ran full 360 recruitment cycles, from brief and sourcing to negotiation and placement. Implemented simple tracking and reporting on revenue, pipeline, and KPIs to monitor business growth. Monitored industry trends to provide strategic insights to clients.

Principal Recruitment Consultant at Orange Quarter GmbH

September 1, 2024 - December 31, 2024

Led a team of four consultants spanning junior to senior levels, taking an active role in onboarding and training to ensure a smooth transition into the role. Managed large-scale accounts; one currently has 30+ open roles and has generated over €400k in the last year. Built and maintained strong client relationships with a focus on SaaS companies to understand hiring needs and deliver tailored recruitment solutions. Achieved a 90% offer acceptance rate and consistently ranked among the top performers.

Senior Recruitment Consultant at Orange Quarter GmbH

December 1, 2022 - September 30, 2024

Managed large-scale multi-placement accounts with a strong track record of delivering results. Built lasting relationships with Founders and C-level clients, focusing on understanding hiring needs in SaaS and tech. Delivered consistent revenue growth and high-quality placements across multiple cycles.

Recruitment Consultant at Orange Quarter GmbH

December 1, 2021 - December 31, 2022

Led full 360 recruitment cycles independently, from briefing and sourcing to negotiation and placement. Built and maintained client relationships, with a focus on SaaS and technology hiring needs.

Talent Consultant at Orange Quarter GmbH

July 1, 2021 - December 31, 2021

Contributed to end-to-end recruitment processes across junior to mid-level roles, supporting client needs and candidate pipelines.

Assistant Restaurant Manager at Restaurant (UK)

June 1, 2019 - February 29, 2020

Assisted in managing day-to-day restaurant operations for a team of up to 20 people. Responsibilities included supervising daily shift activities, opening/closing procedures, rota management, and cash handling.

UK Partner Ecommerce Sales Manager at Whitbread plc

June 1, 2019 - February 29, 2020

Sold Amazon Pay / payment processing services to UK e-commerce businesses. Achieved quarterly and annual sales targets; improved sales operations by reactivating inactive accounts, contributing to a 21% sales increase.