Hi, I’m Samahir Ahmed, a Marketing & PR Account Manager based in Rome, Italy, with 4+ years in the GCC region delivering data-driven campaigns and measurable media impact. I’ve built and maintained strong media and influencer partnerships, expanding brand reach and thought leadership positioning. I developed press materials and media kits that enhanced corporate reputation and stakeholder trust, and secured strategic partnerships that drove business growth. I represented the agency at industry events, earning recognition for strategic communications excellence. I thrive in global markets, coordinating cross-functional teams to deliver integrated communications plans aligned with organizational objectives. I mentor junior teammates, foster capability development, and work to maximize ROI through data-driven reporting and performance optimization.

Samahir Ahmed

Hi, I’m Samahir Ahmed, a Marketing & PR Account Manager based in Rome, Italy, with 4+ years in the GCC region delivering data-driven campaigns and measurable media impact. I’ve built and maintained strong media and influencer partnerships, expanding brand reach and thought leadership positioning. I developed press materials and media kits that enhanced corporate reputation and stakeholder trust, and secured strategic partnerships that drove business growth. I represented the agency at industry events, earning recognition for strategic communications excellence. I thrive in global markets, coordinating cross-functional teams to deliver integrated communications plans aligned with organizational objectives. I mentor junior teammates, foster capability development, and work to maximize ROI through data-driven reporting and performance optimization.

Available to hire

Hi, I’m Samahir Ahmed, a Marketing & PR Account Manager based in Rome, Italy, with 4+ years in the GCC region delivering data-driven campaigns and measurable media impact. I’ve built and maintained strong media and influencer partnerships, expanding brand reach and thought leadership positioning. I developed press materials and media kits that enhanced corporate reputation and stakeholder trust, and secured strategic partnerships that drove business growth. I represented the agency at industry events, earning recognition for strategic communications excellence.

I thrive in global markets, coordinating cross-functional teams to deliver integrated communications plans aligned with organizational objectives. I mentor junior teammates, foster capability development, and work to maximize ROI through data-driven reporting and performance optimization.

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Language

English
Fluent
Arabic
Fluent
Italian
Beginner

Work Experience

Marketing & PR Account Manager at GroupXen
January 1, 2024 - January 1, 2026
Leading data-driven projects across the GCC; integrating data analysis, stakeholder insights, and performance metrics to optimize brand position and engagement across markets. Coordinated multi-market campaigns, ensured consistent messaging and performance optimization across platforms. Built strong media and influencer partnerships, expanding brand reach and thought leadership positioning. Developed press materials and media kits to enhance corporate reputation and stakeholder trust. Spearheaded partnership strategy delivering 16 new collaborations in four months, increasing market reach and generating measurable business growth in competitive sectors.
Integrated Media Associate at Weber Shandwick
January 1, 2021 - January 1, 2024
Drove high-impact media relations strategies, securing consistent coverage across leading regional and international outlets. Conducted quantitative performance analysis across 100+ campaigns, translating data insights into actionable recommendations that informed strategic decision-making and increased ROI. Researched and integrated emerging digital trends and tools to optimize reach and engagement across campaigns. Collaborated on client strategy and pitch development; mentored junior team members; cross-functional coordination; built credibility with clients and stakeholders.
Marketing & PR Account Manager at Experience Group
January 1, 2024 - January 1, 2026
Lead-to-end communications strategies, aligning PR, digital, and social media initiatives with organizational objectives. Managed multi-market campaigns, ensuring messaging consistency and performance optimization across platforms. Cultivated and maintained strong media and influencer partnerships, expanding brand reach and thought leadership. Developed press materials and media kits that enhanced corporate reputation and stakeholder trust. Secured 16 strategic partnerships within four months, driving business growth and brand equity in competitive markets.

Education

Masters in Global International Management at Rome Business School
January 1, 2025 - January 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services