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Hi there! I’m Katie Stjohn, a results-driven social media strategist and content creator with 8+ years of experience building engaging multimedia content across Instagram, TikTok, Facebook, and more. I specialize in paid and organic campaigns that drive audience growth, brand awareness, and measurable results for online communities like Dallasites101 and LTK. I’m passionate about storytelling, analytics, and leading creative teams to deliver on-brand, platform-specific content that resonates with diverse audiences. I thrive in collaborative environments, managing content calendars, mentoring a team of 3 content creators, and aligning content strategies with KPI goals. I love turning data into actionable improvements, from photo and video editing to developing compelling visuals and captions that spark engagement and elevate brand campaigns.…Hi there! I’m Katie Stjohn, a results-driven social media strategist and content creator with 8+ years of experience building engaging multimedia content across Instagram, TikTok, Facebook, and more. I specialize in paid and organic campaigns that drive audience growth, brand awareness, and measurable results for online communities like Dallasites101 and LTK. I’m passionate about storytelling, analytics, and leading creative teams to deliver on-brand, platform-specific content that resonates with diverse audiences. I thrive in collaborative environments, managing content calendars, mentoring a team of 3 content creators, and aligning content strategies with KPI goals. I love turning data into actionable improvements, from photo and video editing to developing compelling visuals and captions that spark engagement and elevate brand campaigns.

Katie Stjohn

Content Creator, Social Media Manager, Photographer, +1

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Hi there! I’m Katie Stjohn, a results-driven social media strategist and content creator with 8+ years of experience building engaging multimedia content across Instagram, TikTok, Facebook, and more. I specialize in paid and organic campaigns that drive audience growth, brand awareness, and measurable results for online communities like Dallasites101 and LTK. I’m passionate about storytelling, analytics, and leading creative teams to deliver on-brand, platform-specific content that resonates with diverse audiences. I thrive in collaborative environments, managing content calendars, mentoring a team of 3 content creators, and aligning content strategies with KPI goals. I love turning data into actionable improvements, from photo and video editing to developing compelling visuals and captions that spark engagement and elevate brand campaigns.…Hi there! I’m Katie Stjohn, a results-driven social media strategist and content creator with 8+ years of experience building engaging multimedia content across Instagram, TikTok, Facebook, and more. I specialize in paid and organic campaigns that drive audience growth, brand awareness, and measurable results for online communities like Dallasites101 and LTK. I’m passionate about storytelling, analytics, and leading creative teams to deliver on-brand, platform-specific content that resonates with diverse audiences. I thrive in collaborative environments, managing content calendars, mentoring a team of 3 content creators, and aligning content strategies with KPI goals. I love turning data into actionable improvements, from photo and video editing to developing compelling visuals and captions that spark engagement and elevate brand campaigns.

Available to hire

Hi there! I’m Katie Stjohn, a results-driven social media strategist and content creator with 8+ years of experience building engaging multimedia content across Instagram, TikTok, Facebook, and more. I specialize in paid and organic campaigns that drive audience growth, brand awareness, and measurable results for online communities like Dallasites101 and LTK. I’m passionate about storytelling, analytics, and leading creative teams to deliver on-brand, platform-specific content that resonates with diverse audiences.

I thrive in collaborative environments, managing content calendars, mentoring a team of 3 content creators, and aligning content strategies with KPI goals. I love turning data into actionable improvements, from photo and video editing to developing compelling visuals and captions that spark engagement and elevate brand campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Manager of Emerging Markets

January 1, 2024 - Present

Lead and mentor a team of content creators across multiple platforms. Oversee social media strategy and management for emerging markets, including content calendars, paid and organic campaigns, KPI tracking, creative direction, and visual storytelling. Responsible for project management, deadline oversight, and cross-functional collaboration to ensure on-brand execution.

Content Manager at Reward Style (LTK)

May 1, 2022 - December 1, 2023

Managed daily content and engagement for 3 LT K Instagram channels totaling 2M+ followers. Created platform-specific content plans, captions, and strategies to boost engagement and support creator campaigns. Monitored analytics to optimize performance and refine content strategy.

Content Specialist

June 1, 2021 - May 1, 2022

Content Specialist focusing on producing engaging multimedia content and supporting campaigns across platforms; contributed to developing growth opportunities and aligned content with brand goals.

Digital Marketing Specialist

June 1, 2019 - June 1, 2021

Managed Instagram, LinkedIn, Facebook, YouTube, and Pinterest; developed organic content aligned with brand goals; tracked analytics to inform content strategy and growth opportunities. Served as in-house photographer and visual storyteller.

Social Media Specialist

May 1, 2018 - June 1, 2019

Executed paid and organic campaigns across Instagram (500k+ followers) and TikTok (100k+ followers). Produced original photos, videos, reels and posts to grow the Dallasites101 online community.