KJ

Kimone Johnson

Available to hire

I’m Kimone Johnson, a digital marketing specialist focused on strengthening online presence, maintaining a consistent brand voice, and managing online reputation to drive brand awareness, loyalty, and sales.

About

I’m Kimone Johnson, a digital marketing specialist focused on strengthening online presence, maintaining a consistent brand voice, and managing online reputation to drive brand awareness, loyalty, and sales. I help clients build stronger communities and engagement through well-planned content, campaigns, and ads across platforms like Facebook, Instagram, and X, while ensuring messaging stays on-brand.

I combine content creation with performance tracking and optimization, developing marketing collateral (emails, videos, graphics, and web content) and using analytics to evaluate consumer preferences, behaviors, and market trends. I also collaborate closely with clients and internal teams, supporting everything from strategic planning and KPI reporting to day-to-day social media management and campaign execution.

  • 15 years' experience
  • Joined December 2025

Industry experience

  • Professional Services
  • Media & Entertainment
  • Non-Profit Organization
  • Education
  • Financial Services
  • Government
  • Retail

Work experience· 6 roles

Freelance Digital Creator & Strategist · Global CompaniesJun 2016 – Present · 10 yrs 6 mos

Freelance SEO Copywriter, Freelance Web Designer, Freelance Graphic Designer, Freelance Ads Manager, Freelance Digital Media Strategist, Freelance Social Media Manager

Digital Marketing Specialist (Freelance)Jan 2016 – Present · 10 yrs 11 mos

Manage and grow social media accounts and online campaigns for multiple local clients. Prepare marketing copy and creative assets including graphics, videos, emails, and other collateral; design and manage website and content; and create promotional and engagement strategies. Maintain and improve clients’ online reputation through consistent, on-brand messaging across platforms (e.g., Facebook, Instagram, X). Analyze consumer preferences, behaviors, and market trends using KPI reporting to adjust and enhance campaigns. Also support business development and strategic relationship building with clients, their customers, and industry partners.

Writer/Digital Media Manager · Pow Social Media (Internet Income Jamaica)May 2014 – May 2016 · 2 yrs 1 mo
Digital Marketing Manager / Writer · POW Social MediaJan 2014 – Jan 2016 · 2 yrs 1 mo
Career Development Placement (Student Role) · Career Development PlaceJan 2013 – Jan 2014 · 1 yr 1 mo
Intern Liaison Officer (Latin America, Caribbean Centre) · Latin America, Caribbean CentreJan 2011 – Present · 15 yrs 11 mos

Education· 5

Bachelor of Science · University of the West Indies2009 – 2012
Master of Arts · Communication University of China2012 – 2020
Master of Arts (International Communication) · University of the West Indies, Mona2009 – 2012
Bachelor of Science (International Relations) · University of the West Indies, Mona2009 – 2012

Certifications and awards

Google Project Management 1012023 – 2026
Digital Marketing (2 credits)2023 – 2026

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