Katerina Derguchova

Identified, negotiated with, and managed relationships with event vendors, venues, audio-visual providers, and other suppliers; coordinated event production and logistics across multiple markets to ensure seamless execution. Developed and managed event budgets, sourced required assets (video, audio, VIP elements, models, partners), and coordinated cross-functional teams to meet objectives and timelines. Planned and coordinated event calendars, sourced and negotiated with vendors, and ensured on-site coordination (SB C, SIGMA, IGB, Next.io, etc.). Led on-site operations, prepared marketing materials, and developed and executed branding assets for CIS marketing initiatives. Oversaw logistics, scheduling, transport, accommodations, and on-site coordination; monitored budgets to stay within financial guidelines; built team engagement and managed professional photography and videography for events.

PR Manager at Royal Partners

Led public relations strategy, planned and executed PR campaigns, and managed affiliate marketing events and partnerships. Coordinated with event vendors, audio-visual providers, and other suppliers; developed PR materials, negotiated with partners, and organized industry affiliate events (e.g., SIGMA, AW, iGB). Planned and executed PR activities, prepared press materials, and supervised branding and media placements; monitored brand mentions and public perception; collaborated with cross-functional teams to ensure coherent messaging and effective outreach.