Plan, develop, implement and measure integrated marketing communications campaigns to drive business growth and brand recognition; define strategies in support of the marketing plan; create content for target audiences and manage distribution across digital and print platforms; prepare press releases and advertising materials; design and write marketing materials; organize events; manage PPC campaigns and social media; oversee budgets and analyze campaign effectiveness.

PR & Marketing Manager at GUM Ken Medical

March 1, 2011 - November 1, 2013

Identify and analyze new opportunities in industry trends for business growth; monitor competition; establish marketing goals; contribute to pricing strategies; develop detailed marketing plans for sales teams; manage creative development of promotional materials; build relationships with media; organize events such as conferences and product launches; oversee campaigns and budgets.

PR & Marketing Coordinator at Mirunette International

February 1, 2013 - July 1, 2016

Plan, develop, implement and measure marketing communications campaigns and programs to promote the company’s services, drive engagement and retention, awareness, lead generation and impact; identify opportunities in market trends; create content and coordinate distribution; manage social media channels; launch and optimize PPC campaigns; manage budgets; build media relations strategies and events.

Marketing Specialist at Two Point Oh

February 1, 2009 - February 1, 2011

Create, edit and publish engaging content; optimize content for SEO; develop editorial calendars; deliver press releases and advertising materials; coordinate online content distribution; oversee marketing campaigns; monitor performance.

Editor & PR Specialist at Sanatatea Media Group

February 1, 2008 - February 1, 2009

Plan digital media content; conduct research for articles; create and distribute press releases and media content; write advertising copy; optimize content for search engines.

PR & Advertising Coordinator at Konica Minolta Business Solutions Romania

August 1, 2016 - Present

Plan, develop, implement and measure integrated marketing communications campaigns to drive business growth. Define strategies and tactics in support of the marketing plan. Communicate marketing campaigns to internal and external audiences. Create content for target audiences and manage distribution across digital and print platforms. Prepare press releases and advertising materials. Organize events such as conferences, seminars and product launches. Optimize PPC campaigns and manage social media channels. Prepare budgets and ensure campaigns delivered within budget and timeframes. Monitor market trends and measure effectiveness.