Available to hire
I am a data scientist with an engineering foundation in probability, statistics, programming, and operations research, with expertise in Python, SQL (PostgreSQL), R, and business intelligence tools.
At AiSensum, I ship end-to-end marketing analytics/ML for clients to lift ROAS and sales, and I enjoy leveraging AI to optimize workflows and enhance knowledge management.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Indonesian
Fluent
English
Fluent
Japanese
Beginner
Work Experience
Senior Data Scientist at AiSensum
June 1, 2024 - December 1, 2025End-to-end analytics: data wrangling, EDA, predictive analytics. Built a hybrid recommendation engine using RFM signals, collaborative filtering, and graph-based community detection (Louvain). Helped prototype a RAG-based assistant in ensuring retrieval quality and basic evaluation. Developed purchase propensity model to enhance product recommendation (ROC AUC > 80%). Automated image detection & batch editing with YOLO; processed thousands of assets/day. Automated recurring reporting: 3–5 hrs → 10 min per run (−94–97% cycle time) and eliminating manual errors. Designed a real-time bandit/RL ads optimizer to auto-tune campaign parameters and lift ROAS.
Data Scientist at AiSensum
June 1, 2021 - May 1, 2024End-to-end analytics: data wrangling, EDA, predictive analytics (including but not limited to MMM, BG/Pareto-NBD (CLV), KMeans/NMF, SARIMA). Drove Uniqlo Ramadan Big Fest 2024: +57.6% YoY sales, ROAS 55 via budget reallocation. Improved prediction accuracy/efficiency by fine-tuning and refactoring core algorithms.
Research Assistant at Institut Teknologi Bandung
June 1, 2019 - January 1, 2021Provided support for two P3M ITB research projects by preparing research instruments, collecting data, cleaning data, employing suitable methods to analyze the data, and developing research papers for publication.
Education
M.Sc. in Civil Engineering (Transportation Engineering) at Institut Teknologi Bandung
January 1, 2018 - January 1, 2021B.Sc. in Civil Engineering at Universitas Katolik Parahyangan
January 1, 2012 - January 1, 2017Qualifications
Best Employee
March 1, 2022 - December 16, 2025Bronze - Marketing Excellence Award (Indonesia) 2023
January 1, 2023 - December 16, 2025Industry Experience
Software & Internet, Professional Services, Education, Retail, Media & Entertainment
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