Chris Minn
I'm Chris Minn, a growth-focused marketing strategist and technology consultant helping organisations refine their narrative, modernize their marketing, and activate go-to-market strategies across print, software,…
About
I’m Chris Minn, a growth-focused marketing strategist and technology consultant helping organisations refine their narrative, modernize their marketing, and activate go-to-market strategies across print, software, automation, and AI. I blend creative thinking with practical execution in web-to-print, automation, AI, and brand development to simplify complex technology for leadership teams.
I’m a strong believer that communication—internally and externally—is essential to any business. I enjoy building stronger links and better channels with other departments, empowering teams through trust and human-centered leadership. In 2024 I co-founded the mental health and wellness initiative “She*t for Brains” with industry colleagues, addressing mental health, depression, trauma, and substance abuse within the print sector, and I champion equality and positivity as a core business value.
- 16 years' experience
- Joined December 2025
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
- Other
Work experience
Lead strategy and go-to-market planning across print, software, and automation; build and position brands; shape narrative and market fit; deliver integrated campaigns across GCC, Europe, and North America; direct creative content including video, podcasts, design, websites, and social media; develop AI-driven marketing systems and digital storefront experiences; produce white papers, webinars, case studies, and industry thought leadership; support event strategy for major trade shows and partner ecosystems; manage high-level client relationships and partnerships across the global print space; drive Digital Ink Media and community-focused initiatives, including wellbeing work.
Led a global marketing function across SaaS and print technology markets, driving brand growth, market expansion, and lead generation performance; built and managed a diverse team; developed data-driven marketing campaigns; produced content across web, media, and HubSpot; supported sales in expanding into new markets; focused on revenue growth, personalization offerings, and customer success.
Founded Netkandi Limited as a digital marketing agency with early high-profile wins, including London 2012 and clients such as England Athletics and the Met Police. After sustained growth, Netkandi was acquired by Infigo Software to enhance its creative and marketing capabilities. Continued as Managing Director and later Marketing Director within Infigo, leading a team of eighteen and driving revenue, strategic partnerships, customer marketing strategy, and senior leadership contributions to the global business. Led global marketing across SaaS and print technology markets; drove brand growth, market expansion, and lead generation; built and executed data-driven digital and event campaigns; managed cost per acquisition and marketing analytics; directed the marketing team and shaped the global brand voice; created technical and creative content across web, media, and HubSpot; produced webinars, campaigns, and sales enablement material; supported sales teams in helping clients expand int
Education
Certifications and awards
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