AK

Ayesha Khalid

Available to hire

Hi, I’m Ayesha Khalid. I’m a results-driven Social Media & Lead Generation Strategist focused on helping coaches, consultants, and small businesses attract and convert qualified leads.

About

Hi, I’m Ayesha Khalid. I’m a results-driven Social Media & Lead Generation Strategist focused on helping coaches, consultants, and small businesses attract and convert qualified leads. I excel at building trust through engaging content, optimized CRM workflows, and data-driven campaigns, delivering measurable growth and ROI. I’m passionate about turning ideas into compelling campaigns and collaborative partnerships, and I’m seeking remote opportunities to drive growth through strategic social media management, lead generation, and client acquisition.

  • 3 years' experience
  • Joined December 2025

Languages

  • EnglishFluent

Industry experience

  • Media & Entertainment
  • Professional Services
  • Education
  • Software & Internet

Work experience· 6 roles

Lead Generation Strategist & Client Acquisition Specialist · Shruti ka AgarwalJan 2025 – Jul 2025 · 7 mos

Led high-performing organic lead generation campaigns, delivering 25+ qualified leads weekly and over $20,000 in potential revenue. Optimized CRM workflows to increase outreach efficiency by 30%, automating follow-ups and personalizing client communications. Enhanced sales pipeline transparency through comprehensive reporting and data-driven insights, improving forecast accuracy. Implemented advanced audience segmentation, boosting lead quality and conversion potential. Collaborated directly with the founder to refine offer positioning, messaging frameworks, and campaign strategies. Introduced real-time performance dashboards for tracking lead engagement, pipeline health, and ROI metrics.

Lead Generation Strategist & Client Acquisition Specialist · Shrutika Agarwal (India, Remote)Jan 2025 – Jul 2025 · 7 mos

Managed high-performing organic lead generation campaigns, generating 25+ qualified leads weekly and over $20,000 in potential revenue. Optimized CRM workflows to improve throughput efficiency by 30%, automating follow-ups and personalizing client communications. Enhanced sales pipeline transparency through comprehensive reporting and data-driven insights, improving forecast accuracy. Implemented advanced audience segmentation strategies, boosting lead quality and conversion potential. Collaborated with the founder to refine offer positioning, messaging frameworks, and campaign strategies. Introduced performance dashboards enabling real-time tracking of lead engagement, pipeline health, and ROI metrics.

Content Strategy & Lead Generation Specialist · Mahrukh NavedJan 2024 – Dec 2024 · 1 yr

Designed and executed content strategies that increased engagement by 40% and doubled inbound inquiries through organic campaigns. Developed and managed monthly content calendars to maintain consistent posting and drive audience retention. Applied data-driven insights to craft compelling brand messaging, storytelling, and social content tailored for target audiences. Leveraged data analytics to optimize engagement strategies, resulting in a 25% increase in audience reach and retention across platforms. Implemented high-performance outreach campaigns using segmented targeting and funnel optimization, driving a 30% improvement in lead acquisition efficiency. Performed competitive and market analysis to sharpen value propositions and strengthen brand positioning.

Lead Generation Strategist & Client Acquisition Specialist · Kamala MaharjanJan 2023 – Dec 2023 · 1 yr
Freelance Marketing Support & Lead Generation Assistance · RemoteJan 2022 – Dec 2024 · 3 yrs
Virtual Assistant (Social Media & Operations) · Noreena KamalJan 2022 – Dec 2022 · 1 yr

Education· 5

Bachelor of Business & Information Technology (BBIT) · Virtual University of Pakistan2030 – 2025
Bachelor of Business & Information Technology (BBIT) · Virtual University of Pakistan2030 – 2025
Fundamentals of Digital Marketing · Google Digital Garage2030 – 2025
Digital Marketing · DigiSkills2030 – 2025

Certifications and awards· 9

Google Digital Garage – Fundamentals of Digital Marketing2030 – 2025
DigiSkills – Digital Marketing2030 – 2025
DigiSkills – Social Media Marketing2030 – 2025
5 Days Offers That Convert Challenge2030 – 2025

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