Hi, I’m Bertha Isela Hernandez, a communications and marketing professional with 10+ years of experience driving multi-format campaigns, crisis management, and institutional storytelling. I am proactive and self-taught, passionate about creative problem solving and working collaboratively to deliver results. I’m currently seeking roles that help me strengthen my English while continuing to bring creativity, dedication, and strategic thinking to high-impact projects. Highlights of my work include leading multidisciplinary teams, consolidating institutional brands across multiple channels, directing national campaigns, growing social media presence, handling crisis communications, producing podcasts, and coordinating large-scale events. I’ve also gained international exposure through roles with ILGA WORLD and other organizations, and I’m now based in Dublin, Ireland, open to opportunities that leverage my experience and help me further develop professionally.

BERTHA ISELA HERNÁNDEZ

Hi, I’m Bertha Isela Hernandez, a communications and marketing professional with 10+ years of experience driving multi-format campaigns, crisis management, and institutional storytelling. I am proactive and self-taught, passionate about creative problem solving and working collaboratively to deliver results. I’m currently seeking roles that help me strengthen my English while continuing to bring creativity, dedication, and strategic thinking to high-impact projects. Highlights of my work include leading multidisciplinary teams, consolidating institutional brands across multiple channels, directing national campaigns, growing social media presence, handling crisis communications, producing podcasts, and coordinating large-scale events. I’ve also gained international exposure through roles with ILGA WORLD and other organizations, and I’m now based in Dublin, Ireland, open to opportunities that leverage my experience and help me further develop professionally.

Available to hire

Hi, I’m Bertha Isela Hernandez, a communications and marketing professional with 10+ years of experience driving multi-format campaigns, crisis management, and institutional storytelling. I am proactive and self-taught, passionate about creative problem solving and working collaboratively to deliver results. I’m currently seeking roles that help me strengthen my English while continuing to bring creativity, dedication, and strategic thinking to high-impact projects.

Highlights of my work include leading multidisciplinary teams, consolidating institutional brands across multiple channels, directing national campaigns, growing social media presence, handling crisis communications, producing podcasts, and coordinating large-scale events. I’ve also gained international exposure through roles with ILGA WORLD and other organizations, and I’m now based in Dublin, Ireland, open to opportunities that leverage my experience and help me further develop professionally.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Head of Communications at CNDH | Mexican Government
January 1, 2019 - January 1, 2025
Led communications and media relations for the National Human Rights Commission, overseeing crisis communications, strategic planning, workflows, and performance evaluation. Managed a multidisciplinary team, oversaw events and exhibitions, and ensured cohesive narrative across editorial projects and institutional channels.
International Communications Consultant at ILGA WORLD (U.S.A.)
January 1, 2022 - Present
Designed the comprehensive communications strategy and playbook for a global event with participants from +100 countries; developed a multichannel plan (social media, press, website, audiovisual media, internal communication, and email marketing); authored event website copy in English and Spanish to ensure clarity and accessibility.
Freelance Marketing Services at MX
January 1, 2016 - January 1, 2019
Provided marketing services including web design, social media templates, UX writing, and inbound marketing for various clients (Museum Casa de la Memoria Indómita, Publishing Co. Atrasalante, Palomares Magic).
Web Designer at Museum Casa de la Memoria Indómita
January 1, 2019 - January 1, 2019
Web design + social media templates.
Web Design + SEO + UX Writing + Inbound Marketing at Publishing Co. Atrasalante
January 1, 2016 - January 1, 2018
Web design, SEO, UX writing, inbound marketing.
Web Design + Branding + Photography at Palomares Magic
January 1, 2017 - January 1, 2025
Web design, branding, photography.

Education

Master’s Degree in Human Rights at UATx
January 11, 2030 - January 1, 2024
Bachelor’s Degree in Marketing at SEP
January 11, 2030 - January 1, 2022
English Language Proficiency Level B2 at NED College
January 11, 2030 - December 16, 2025

Qualifications

English Language Proficiency Level B2
January 11, 2030 - December 16, 2025

Industry Experience

Government, Media & Entertainment, Non-Profit Organization, Professional Services, Education