Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi there! I’m Luqman, a Creative Strategist with a Doctor of Veterinary Medicine background. I combine my love for health and wellness with data-driven marketing strategies to help brands grow. My unique blend of clinical understanding and marketing acumen allows me to craft compelling campaigns that resonate with audiences. When I'm not strategizing, I enjoy exploring Porto and discovering new local cuisines.…Hi there! I’m Luqman, a Creative Strategist with a Doctor of Veterinary Medicine background. I combine my love for health and wellness with data-driven marketing strategies to help brands grow. My unique blend of clinical understanding and marketing acumen allows me to craft compelling campaigns that resonate with audiences. When I'm not strategizing, I enjoy exploring Porto and discovering new local cuisines.

Luqman Javed

Content Strategist, Marketing Strategist, Content Creator, +5





Hi there! I’m Luqman, a Creative Strategist with a Doctor of Veterinary Medicine background. I combine my love for health and wellness with data-driven marketing strategies to help brands grow. My unique blend of clinical understanding and marketing acumen allows me to craft compelling campaigns that resonate with audiences. When I'm not strategizing, I enjoy exploring Porto and discovering new local cuisines.…Hi there! I’m Luqman, a Creative Strategist with a Doctor of Veterinary Medicine background. I combine my love for health and wellness with data-driven marketing strategies to help brands grow. My unique blend of clinical understanding and marketing acumen allows me to craft compelling campaigns that resonate with audiences. When I'm not strategizing, I enjoy exploring Porto and discovering new local cuisines.

Available to hire

Hi there! I’m Luqman, a Creative Strategist with a Doctor of Veterinary Medicine background. I combine my love for health and wellness with data-driven marketing strategies to help brands grow. My unique blend of clinical understanding and marketing acumen allows me to craft compelling campaigns that resonate with audiences. When I’m not strategizing, I enjoy exploring Porto and discovering new local cuisines.

Skills

SEO

Experience Level

SEO

Expert

Language

English

Fluent

Work Experience

Lead Creative Strategist at DTC Wellness Portfolio

January 1, 2025 - Present

Spearheaded the creative strategy for a major product launch, managing the deployment of a $500,000/month media budget across Meta and TikTok. Developed and tested creative angles that identified the 'Problem-Aware' hook delivering a 6.0x ROAS. Analyzed performance data, iteratively refining scripts and visuals to reduce CPA by 30.

Head of Content & Growth Strategy at Pangolia

February 1, 2021 - December 1, 2024

Designed and executed the 'Hub & Spoke' marketing strategy driving a 50% increase in organic traffic across pet brands. Focused on funnel optimization and conversion rate improvements, leading a team to create high-volume content. Conducted technical site audits and implemented SEO strategies for market dominance.

Research Associate & Data Analyst at Universiti Putra Malaysia

January 1, 2020 - January 1, 2022

Applied rigorous statistical analysis to complex datasets and synthesized medical data into actionable reports for stakeholders, bridging the gap between science and practical application.