LJ

Luqman Javed

Available to hire

Hi there! I’m Luqman, a Creative Strategist with a Doctor of Veterinary Medicine background.

About

Hi there! I’m Luqman, a Creative Strategist with a Doctor of Veterinary Medicine background. I combine my love for health and wellness with data-driven marketing strategies to help brands grow. My unique blend of clinical understanding and marketing acumen allows me to craft compelling campaigns that resonate with audiences. When I’m not strategizing, I enjoy exploring Porto and discovering new local cuisines.

  • 6 years' experience
  • Joined December 2025

Skills· 1

Languages

  • EnglishFluent

Industry experience

  • Healthcare
  • Consumer Goods

Work experience

Lead Creative Strategist · DTC Wellness PortfolioJan 2025 – Present · 1 yr 11 mos

Spearheaded the creative strategy for a major product launch, managing the deployment of a $500,000/month media budget across Meta and TikTok. Developed and tested creative angles that identified the 'Problem-Aware' hook delivering a 6.0x ROAS. Analyzed performance data, iteratively refining scripts and visuals to reduce CPA by 30.

Head of Content & Growth Strategy · PangoliaFeb 2021 – Dec 2024 · 3 yrs 11 mos

Designed and executed the 'Hub & Spoke' marketing strategy driving a 50% increase in organic traffic across pet brands. Focused on funnel optimization and conversion rate improvements, leading a team to create high-volume content. Conducted technical site audits and implemented SEO strategies for market dominance.

Research Associate & Data Analyst · Universiti Putra MalaysiaJan 2020 – Jan 2022 · 2 yrs 1 mo

Applied rigorous statistical analysis to complex datasets and synthesized medical data into actionable reports for stakeholders, bridging the gap between science and practical application.

Education

Doctor of Veterinary Medicine (DVM) · Universiti Putra Malaysia2016 – 2020
AI in Marketing · DeepLearning.ai2025
Conversion Optimization Minidegree · CXL Institute2025
Certified Feline & Canine Nutritionist · CIVT Australia2024 – 2025

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