Vanessa Giraldo

Director of Qualitative Insights at AMC Global

Create and execute custom research roadmaps for clients to assist them in achieving their business goals. Forge and foster client relationships to ensure success and establish longstanding partnerships. Collaborate with senior team to manage and mentor junior colleagues.

Head of Research and Innovation Consulting (Multicultural) at Seek Company

Conducted research across all qualitative methodologies in English and Spanish both domestically and internationally. Managed qualitative team to ensure successful execution of research as well as empower individual employee growth. Worked with senior leadership to focus on uncovering actionable consumer insights to guide clients’ key strategic decisions.

Qualitative Research Manager at MMR Research Worldwide

Managed and moderated qualitative research from proposal phase through stakeholder presentations. Developed and maintained client relationships to foster continuous collaborative work. Oversaw training and successful execution of qualitative research of junior staff.

Qualitative Research Strategist at MetrixLab

Designed and led large scale qualitative research projects in-person and online both domestically and internationally. Moderated qualitative methods including in-depth interviews, focus groups, ethnographies, online boards, mobile and more. Collaborated with internal and external client teams across clients ranging from small businesses to Fortune 500 companies.

Qualitative Research Analyst at MetrixLab

Designed and led qualitative research projects in-person and online across domestic and international settings, including various qualitative methods and teams.

Online Research Strategist at GutCheck

Assisted in the development and implementation of an online proprietary platform tool to enhance qualitative business. Provided guidance and direction to meet short- and long-term research needs for clients and their products/services. Analyzed internal metrics to ensure efficiency and aid in optimization of business model.