I am a results-driven Digital Marketing & SEO professional with hands-on experience in boosting online visibility, optimizing content, and driving organic growth. I excel in keyword research, on-page and off-page optimization, and analyzing performance with tools like Google Analytics and SEMrush. I enjoy building strong lead generation funnels, running email campaigns, CRM management, and shaping engaging content across social media. I thrive in fast-paced environments, love learning new tools, and am committed to delivering measurable results with creativity and persistence.

Pallavi Guru

I am a results-driven Digital Marketing & SEO professional with hands-on experience in boosting online visibility, optimizing content, and driving organic growth. I excel in keyword research, on-page and off-page optimization, and analyzing performance with tools like Google Analytics and SEMrush. I enjoy building strong lead generation funnels, running email campaigns, CRM management, and shaping engaging content across social media. I thrive in fast-paced environments, love learning new tools, and am committed to delivering measurable results with creativity and persistence.

Available to hire

I am a results-driven Digital Marketing & SEO professional with hands-on experience in boosting online visibility, optimizing content, and driving organic growth. I excel in keyword research, on-page and off-page optimization, and analyzing performance with tools like Google Analytics and SEMrush.

I enjoy building strong lead generation funnels, running email campaigns, CRM management, and shaping engaging content across social media. I thrive in fast-paced environments, love learning new tools, and am committed to delivering measurable results with creativity and persistence.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Hindi
Advanced
Telugu
Intermediate

Work Experience

Lead Generation Executive at Testingmind Consulting Pvt Ltd
May 27, 2019 - May 4, 2021
Led generation through research across multiple channels including LinkedIn, industry events, and social media; built email databases; supported outreach through email campaigns and CRM updates; maintained lead lists and tracked outcomes.
Email Marketing Executive at Blueweave Consulting
July 12, 2021 - August 31, 2024
Generated leads via Google, LinkedIn Navigator, Apollo, Lusha, and other tools; defined ICPs; scheduled appointments; managed databases & CRM; crafted email campaigns; engaged via LinkedIn; followed up to move prospects through the funnel.
Marketing Specialist at Prospero Events Group
October 14, 2024 - January 31, 2025
Generated leads for conferences; managed email campaigns and lead nurturing; updated event content across platforms; maintained lead databases & CRM; built partnerships with media outlets; managed social media content and paid campaigns; analyzed markets and ROI.
Sales Specialist at Tech Trek / Group Futurista
February 3, 2025 - April 17, 2025
Identified and qualified high-value prospects for US/UK banking cybersecurity and fintech summits; ran targeted email campaigns and CRM management; created executive-focused marketing materials; managed social media campaigns; tracked metrics to optimize ROI.
Sales Specialist at Guru99
May 5, 2025 - October 31, 2025
Prospected QA & DevOps tool vendors for ads; designed hyper-personalized campaigns; utilized Instantly.ai and WhatsApp automation; promoted Guru99 traffic for demos; managed campaign ROI and placement strategy; maintained a structured sales pipeline.

Education

Bachelor of Engineering in Computer Science & Engineering at Ajay Binay Institute Of Technology, Cuttack, Odisha
January 11, 2030 - January 1, 2016
Intermediate at Sri Krushna Chandra Gajapati Autonomous College, Paralakhemundi
January 11, 2030 - January 1, 2011
H.S.C at Saraswati Sishu Vidya Mandira, Paralakhemundi
January 11, 2030 - January 1, 2009

Qualifications

Digital Marketing
January 1, 2021 - December 19, 2025
Microsoft Power BI
August 1, 2024 - December 19, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
See more

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