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Hi, I’m Hannes van Eeden, a Senior Marketing Manager focused on turning attention into revenue through digital strategy. I lead teams across social media, paid campaigns, content marketing, email marketing, SEO, automation and website development to drive awareness, engagement and lead generation for both B2B and B2C audiences. My background in psychology shapes my approach to user behavior, helping me craft campaigns and digital experiences that feel clear, relevant and commercially effective. I oversee end-to-end digital programs—from strategy and creative direction to UX, site structure, technical optimization and data-driven optimization—delivering scalable growth across multiple industries.…Hi, I’m Hannes van Eeden, a Senior Marketing Manager focused on turning attention into revenue through digital strategy. I lead teams across social media, paid campaigns, content marketing, email marketing, SEO, automation and website development to drive awareness, engagement and lead generation for both B2B and B2C audiences. My background in psychology shapes my approach to user behavior, helping me craft campaigns and digital experiences that feel clear, relevant and commercially effective. I oversee end-to-end digital programs—from strategy and creative direction to UX, site structure, technical optimization and data-driven optimization—delivering scalable growth across multiple industries.

Hannes van Eeden

Marketing Strategist, Digital Marketer, Brand Strategist, +2

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Hi, I’m Hannes van Eeden, a Senior Marketing Manager focused on turning attention into revenue through digital strategy. I lead teams across social media, paid campaigns, content marketing, email marketing, SEO, automation and website development to drive awareness, engagement and lead generation for both B2B and B2C audiences. My background in psychology shapes my approach to user behavior, helping me craft campaigns and digital experiences that feel clear, relevant and commercially effective. I oversee end-to-end digital programs—from strategy and creative direction to UX, site structure, technical optimization and data-driven optimization—delivering scalable growth across multiple industries.…Hi, I’m Hannes van Eeden, a Senior Marketing Manager focused on turning attention into revenue through digital strategy. I lead teams across social media, paid campaigns, content marketing, email marketing, SEO, automation and website development to drive awareness, engagement and lead generation for both B2B and B2C audiences. My background in psychology shapes my approach to user behavior, helping me craft campaigns and digital experiences that feel clear, relevant and commercially effective. I oversee end-to-end digital programs—from strategy and creative direction to UX, site structure, technical optimization and data-driven optimization—delivering scalable growth across multiple industries.

Available to hire

Hi, I’m Hannes van Eeden, a Senior Marketing Manager focused on turning attention into revenue through digital strategy. I lead teams across social media, paid campaigns, content marketing, email marketing, SEO, automation and website development to drive awareness, engagement and lead generation for both B2B and B2C audiences.

My background in psychology shapes my approach to user behavior, helping me craft campaigns and digital experiences that feel clear, relevant and commercially effective. I oversee end-to-end digital programs—from strategy and creative direction to UX, site structure, technical optimization and data-driven optimization—delivering scalable growth across multiple industries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Afrikaans

Fluent

English

Fluent

Work Experience

Senior Marketing Manager at MediaHeads Marketing Agency

January 1, 2024 - Present

Leads digital strategy across social media, paid campaigns, content marketing, email marketing, SEO, automation and website development. Oversees a dedicated marketing team across content planning, social media execution, website optimisation, campaign development, automation workflows and performance reporting. Key achievements include increasing website traffic up to 5x for new clients, boosting conversion rates 3x to 10x through UX/SEO/content optimization, and achieving top rankings for high-value keywords. Built automation systems handling 15–30 enquiries per day and managed 80+ active client sites.

Founder and Marketing Consultant at Self-employed Marketing Agency

January 1, 2015 - Present

Delivered digital strategy, websites, SEO, content and campaigns across multiple sectors. Led a small team to deliver high-quality web builds and digital work, optimised sites for visibility and conversions, created website copy and articles, produced social content, and managed projects, deadlines and client communications.