I have 10+ years of cross-disciplinary experience in program/product delivery, UX/design, marketing, driving business operations and people leadership. Working in an Agile environment, I partnered with engineering, product and business teams to execute strategic programs, streamline workflows and deliver marketing programs and projects. I have experience in social media ads and google ads, from setting campaign KPIs and concepts and implementing FB/Insta/Linkedin Ads. I excel at translating business needs into actionable roadmaps, driving execution, assessing program risks, removing obstacles, managing operational tasks, reporting on key metrics, creating documentation and building strong stakeholder relationships. I am passionate about leadership roles where structure, creativity and people intersect, with room to build, improve and innovate. I am currently growing my expertise and certification in program delivery frameworks (PRINCE2 Agile, Scrum Master, CPAPM) and process improvement (Lean Six Sigma Green Belt).

Loredana Craciun

I have 10+ years of cross-disciplinary experience in program/product delivery, UX/design, marketing, driving business operations and people leadership. Working in an Agile environment, I partnered with engineering, product and business teams to execute strategic programs, streamline workflows and deliver marketing programs and projects. I have experience in social media ads and google ads, from setting campaign KPIs and concepts and implementing FB/Insta/Linkedin Ads. I excel at translating business needs into actionable roadmaps, driving execution, assessing program risks, removing obstacles, managing operational tasks, reporting on key metrics, creating documentation and building strong stakeholder relationships. I am passionate about leadership roles where structure, creativity and people intersect, with room to build, improve and innovate. I am currently growing my expertise and certification in program delivery frameworks (PRINCE2 Agile, Scrum Master, CPAPM) and process improvement (Lean Six Sigma Green Belt).

Available to hire

I have 10+ years of cross-disciplinary experience in program/product delivery, UX/design, marketing, driving business operations and people leadership. Working in an Agile environment, I partnered with engineering, product and business teams to execute strategic programs, streamline workflows and deliver marketing programs and projects. I have experience in social media ads and google ads, from setting campaign KPIs and concepts and implementing FB/Insta/Linkedin Ads.
I excel at translating business needs into actionable roadmaps, driving execution, assessing program risks, removing obstacles, managing operational tasks, reporting on key metrics, creating documentation and building strong stakeholder relationships. I am passionate about leadership roles where structure, creativity and people intersect, with room to build, improve and innovate. I am currently growing my expertise and certification in program delivery frameworks (PRINCE2 Agile, Scrum Master, CPAPM) and process improvement (Lean Six Sigma Green Belt).

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Language

English
Fluent
French
Intermediate

Work Experience

Program Manager at Amazon (Builder Works)
July 1, 2024 - November 1, 2025
Lead internal product development programs and tools for Amazon marketers and developers. Drive end-to-end execution by setting program direction, assigning roles, and supervising task implementation. Establish goals, track milestones, and ensure cross-functional alignment for on-time, high-quality delivery. Translate clients’ needs into actionable roadmaps, prioritize tasks, and contribute to backlog management. Coordinate stakeholder relationships to ensure alignment with commitments and objectives. Conduct daily scrums, workshops, facilitate product development planning and review sessions to foster collaboration, brainstorm solutions, and address challenges. Utilize Asana for stakeholder management, progress tracking, and task assignment. Initiated and managed large initiatives like Melody Voice of Customer Program and Symphony AI Validator Audit Program to support software development for automation solution products. Documented and pitched the proposed programs to senior leader
Design Manager at Amazon (Retail)
April 1, 2020 - July 1, 2024
Managed and developed a design team of 10+ designers and Program Managers, coordinated cross-team collaboration between designers and stakeholders, coordinating BAU operations, producing marketing content for 20+ marketplaces. Focus on increasing automation solutions, reducing manual graphic production and increasing speed-to-market, having full accountability for setting and meeting operational goals. Strategic planning and forecasting, assigning and directing work, appraising performance, resolving problems and development of staff and standard operating procedures. Managed large-scale design projects, product launches and high-velocity events ensuring on-time delivery, quality bar, alignment and stakeholder satisfaction. Created SOPs, training materials and user manuals; conducted business reviews to align customer interests and team goals, adjust collaborations and present KPI’s to stakeholders. Reported on team’s performance metrics, conducted annual reviews and proposed promo
Brand Sculptor & Business Coach at Self-employed
March 1, 2018 - August 1, 2022
Delivered business coaching programs to help organizations improve team performance, communication, and productivity. Worked with regional clients from retail, advertising, training and fashion industry in building brand strategies and aligning internal culture. Facilitated soft skills training, workshops and 1:1 coaching supporting diverse business needs (performance, creativity, communication).
UX Design Lead / Account Manager at Stormers Media Agency
February 1, 2015 - April 1, 2020
Led UX and graphic design team, worked closely with developers and copywriters to build digital products. Managed 20+ end-to-end UX projects — research, ideation, conceptual design, UI delivery for implementation for websites, e-commerce stores, and mobile apps for healthcare, fashion, training and advertising clients. Build and maintain ed customer relationships, acting as a Client Account, supervising and managing projects from briefing / translating business needs to software development and final delivery. Developed and led the Social Media Ads branch; self-learn of Meta Business Suite Tools and contributed to strategy and concept development for digital marketing campaigns. Launched 1000+ paid campaigns for e-commerce & service clients, transforming the Stormers Agency into a regional leader in social media campaign delivery.
Graphic Designer / Marketing Specialist at Arcadia Medical Centers
June 1, 2014 - February 1, 2015
Graphic design and marketing support for medical centers, creating visual content and marketing collateral to support campaigns and patient engagement.
Office Administrator at Levi9
November 1, 2013 - June 1, 2014
Administrative support, office coordination and general operations.
Graphic Designer at Bloom Communication
October 1, 2007 - November 1, 2013
Graphic design work for branding, marketing materials and campaigns.

Education

Master’s Degree at Al. Ioan Cuza University
January 1, 2015 - January 1, 2017
Bachelor’s Degree at Al. Ioan Cuza University
January 1, 2007 - January 1, 2011

Qualifications

PRINCE2 Agile
January 11, 2030 - December 20, 2025
Scrum Master
January 11, 2030 - December 20, 2025
Certified Professional in Agile Project Management (CPAPM)
January 11, 2030 - December 20, 2025
Lean Six Sigma Green Belt
January 11, 2030 - December 20, 2025

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail, Education, Healthcare

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