MT

Work experience· 8 roles

Performance Marketing Specialist · TeleperformanceJul 2021 – Present · 5 yrs 5 mos

Managed Meta Ads and Google Ads campaigns for international clients (EMEA, Canada, India, GB, and others); improved ROAS and CPA through continuous optimization; conducted A/B testing on creatives, audiences and placements; developed data-driven strategies for lead generation and traffic acquisition; analyzed performance using Google Analytics and KPI dashboards; collaborated with international teams to scale campaigns.

Ads Manager · Omani Engineering Consultancy Company, Muscat, OmanJul 2021 – Present · 5 yrs 5 mos

Led the execution of Meta Ads campaigns, managed Meta Business Manager and Google Workspace, and supported brand awareness across international clients; collaborated with cross-functional teams to optimize advertising accounts and drive ROAS.

Digital Marketing SpecialistJul 2021 – Present · 5 yrs 5 mos

Continued digital marketing campaigns; led performance marketing; ROAS optimization; built and managed ads accounts; collaboration with internal teams.

Receptionist · No Limit HostelMar 2019 – Jun 2021 · 2 yrs 4 mos
Digital Marketing Specialist · Omani Engineering Consultancy Company, Muscat, OmanMar 2019 – Jul 2021 · 2 yrs 5 mos
Digital Marketing SpecialistMar 2019 – Jul 2021 · 2 yrs 5 mos
Senior Land Surveyor · Omani Engineering Consultancy CompanyJul 2007 – Dec 2018 · 11 yrs 6 mos
Receptionist · No Limit HostelJan 2007 – Jan 2018 · 11 yrs 1 mo

Education

Diploma of Engineering · Institute of Irrigation, Drainage and Survey, Cairo, Egypt2002 – 2004
High School · Le Jardin, Cairo, Egypt1999 – 2002
Diploma in Engineering · Institute of Irrigation, Drainage and Survey, Cairo, Egypt2002 – 2004
Diploma of Engineering · Lisbon, Portugal2030 – 2026

Certifications and awards

Diploma in Engineering2030 – 2025
Diploma of Engineering2030 – 2025
Diploma of Engineering2030 – 2026

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