I am a flexible and dynamic team player with a strong background in Communication and Marketing, seeking to contribute meaningful value to a forward-thinking organization. I am a creative and diligent professional who takes pride in delivering meticulous, highly detailed work with consistent quality. I bring proven strengths in digital marketing, content creation, client relationship management, customer experience, omni-channel brand integration, and CRM, and I am eager to learn, grow, and contribute beyond my current knowledge and skill sets.

Bokang Motlhakoana

I am a flexible and dynamic team player with a strong background in Communication and Marketing, seeking to contribute meaningful value to a forward-thinking organization. I am a creative and diligent professional who takes pride in delivering meticulous, highly detailed work with consistent quality. I bring proven strengths in digital marketing, content creation, client relationship management, customer experience, omni-channel brand integration, and CRM, and I am eager to learn, grow, and contribute beyond my current knowledge and skill sets.

Available to hire

I am a flexible and dynamic team player with a strong background in Communication and Marketing, seeking to contribute meaningful value to a forward-thinking organization. I am a creative and diligent professional who takes pride in delivering meticulous, highly detailed work with consistent quality. I bring proven strengths in digital marketing, content creation, client relationship management, customer experience, omni-channel brand integration, and CRM, and I am eager to learn, grow, and contribute beyond my current knowledge and skill sets.

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Language

English
Fluent
Afrikaans
Advanced
Xhosa
Intermediate

Work Experience

Social Media Manager at The Navolei Group
September 1, 2022 - August 1, 2024
Developed and executed digital strategies to increase brand awareness across LinkedIn, Instagram, and X. Created platform-specific content calendars, contributing to a 30% increase in engagement. Analysed performance metrics to inform content optimization and audience targeting. Ensured consistent brand messaging and improved campaign reach and return on investment.
Virtual Assistant at Navolei Properties, LLC
June 1, 2022 - August 1, 2024
Managed tenant communications and responded to queries efficiently, demonstrating strong CRM capabilities and client relationship management. Created and maintained structured records for tenant inspections and general property management. Implemented streamlined digital communication systems that improved response times and client satisfaction.
Administrative Assistant at Zungula House
February 1, 2018 - March 1, 2020
Coordinated small-scale events, logistics, and client communications. Handled invoicing, data entry, and general administrative duties. Introduced innovative brainstorming techniques that enhanced team collaboration and boosted employee morale. Supported inventory management, stock tracking, and discrepancy reporting. Spearheaded and managed the organisation’s social media accounts (Facebook, Instagram, and X/Twitter), increasing engagement through consistent brand-aligned content.
Makeup Artist at You & B
May 1, 2017 - Present
Managed end-to-end digital marketing activities for You & B, including content creation, brand storytelling, and targeted advertising across Instagram, TikTok, and WhatsApp. Built and maintained an online presence through curated visuals, reels, tutorials, and product highlights. Collaborated with small beauty businesses, influencers, models, and beauty pageants to boost brand visibility within the luxury beauty and lifestyle segment. Designed and implemented CRM-based processes using spreadsheets and messaging platforms to manage bookings, client preferences, and personalised services. Delivered high-quality, client-focused services aligned with luxury brand standards. Managed product inventory, analysed cosmetic trends, and curated seasonal looks aligned with market demand.

Education

Master’s Degree: Marketing and Economics at Óbuda University
January 11, 2030 - December 21, 2025
Bachelor of Arts Honours: Communication Science (Corporate & Marketing Communication) at University of the Free State, South Africa
January 11, 2030 - January 1, 2023
Bachelor of Arts: Integrated Organisational Communication at University of the Free State, South Africa
January 11, 2030 - January 1, 2022
Higher Certificate: Archive and Records Management at University of South Africa
January 11, 2030 - January 1, 2018
Master’s Degree: Marketing and Economics at Óbuda University
January 11, 2030 - December 21, 2025
Bachelor of Arts Honours: Communication Science (Corporate & Marketing Communication) at University of the Free State, South Africa
January 11, 2030 - January 1, 2023
Bachelor of Arts: Integrated Organisational Communication at University of the Free State, South Africa
January 11, 2030 - January 1, 2022
Higher Certificate: Archive and Records Management at University of South Africa
January 11, 2030 - January 1, 2018
Master’s Degree: Marketing and Economics at Óbuda University
January 11, 2030 - December 21, 2025
Bachelor of Arts Honours: Communication Science (Corporate & Marketing Communication) at University of the Free State, South Africa
January 11, 2030 - January 1, 2023
Bachelor of Arts: Integrated Organisational Communication at University of the Free State, South Africa
January 11, 2030 - January 1, 2022
Higher Certificate: Archive and Records Management at University of South Africa
January 11, 2030 - January 1, 2018

Qualifications

Academic Merit Award
January 1, 2020 - December 21, 2025
Golden Key International Honour Society – Nominee
January 1, 2020 - December 21, 2025
Top 15% Academic Performer, Faculty of Humanities
January 11, 2030 - December 21, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Real Estate & Construction, Education, Software & Internet