Lead School Photo Day from Preschool through high school levels, photographing high-quality images for print. Conducted large group and portrait photo sessions, with occasional on site photo booth and printing. Conducted private graduation photo sessions and event photography for high school convocation ceremonies around the GTA. Specialized in Preschool/graduation photography and team training. Excel especially in working with those with varying abilities.

Marketing & Communications Specialist at CLAIMSECURE INC.

October 1, 2021 - March 1, 2023

Working with internal stakeholders to understand and execute departmental marketing strategies and content planning. Project management of all internal/external creative collateral and communications. Drafting of copy for client communications, promotional product campaigns, website and mobile app updates.

Freelance Writing Contractor at BLUE IVY GROUP

January 1, 2021 - January 1, 2023

Worked with stakeholders from various businesses to understand their unique communications needs. Created internal/external marketing content geared to a variety of audiences. Worked independently on all assignments, while facilitating multiple rounds of feedback and delivering projects within designated timelines.

Employer Branding & Communications Specialist at SOTI INC.

February 1, 2019 - October 1, 2021

Global liaison between business stakeholders and Marketing team. Managed project development for internal/external marketing collateral. Drafted copy for internal/external business and brand communications. Maintained a unique employer brand in support of employee retention and recruitment of potential candidates.

Social Media Customer Engagement Specialist at CANADA LIFE CO

November 1, 2018 - February 1, 2019

Created strategic organic and paid campaigns for insurance web and social media platforms. Monitored public social engagement and managed direct to consumer communications. Provided support to national customer service team as needed.

Social Engagement Ambassador at NESTLE CANADA INC.

October 1, 2017 - August 1, 2018

Managed consumer communications via various online platforms i.e. social media, web support, phone, mail. Provided online crisis management support, damage control and consumer resolutions. Maintained Nestle’s core values through showcase of positive public image.

Social Media Campaign Marketing Specialist at eFEMME INC/ MMF BEAUTY APP

September 1, 2016 - May 1, 2017

Owed marketing strategy for several GTA salons, spas and barbershop social media business accounts. Drafted copy and supported creation of promotional content. i.e. services, ads, contests, company/industry updates, etc.