Hi, I’m Ahtasham Rafiq, a lead generation and outreach specialist helping founders, coaches, and service-based businesses build repeatable client acquisition systems. I design multi-channel outreach on LinkedIn, email, and Instagram to generate qualified conversations and booked meetings. I focus on targeted, personalized outreach with no spam or automation overload, and I help you build and optimize end-to-end campaigns, from list building to appointment setting.

Ahtasham Rafiq

Hi, I’m Ahtasham Rafiq, a lead generation and outreach specialist helping founders, coaches, and service-based businesses build repeatable client acquisition systems. I design multi-channel outreach on LinkedIn, email, and Instagram to generate qualified conversations and booked meetings. I focus on targeted, personalized outreach with no spam or automation overload, and I help you build and optimize end-to-end campaigns, from list building to appointment setting.

Available to hire

Hi, I’m Ahtasham Rafiq, a lead generation and outreach specialist helping founders, coaches, and service-based businesses build repeatable client acquisition systems. I design multi-channel outreach on LinkedIn, email, and Instagram to generate qualified conversations and booked meetings.

I focus on targeted, personalized outreach with no spam or automation overload, and I help you build and optimize end-to-end campaigns, from list building to appointment setting.

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Language

English
Fluent

Work Experience

Lead Generation Expert at Technik Talente
March 1, 2024 - February 1, 2025
As Lead Generation Expert at Technik Talente, I steered outbound campaigns across LinkedIn and email for technical and engineering roles. I built targeted prospect lists, optimized outreach messaging, and ran sequences that consistently produced qualified leads. I collaborated with recruiters to refine criteria and shorten the time-to-hire, while maintaining a high standard of deliverability and personalization.
Upwork Professional Freelancer at Upwork
August 1, 2023 - Present
As an Upwork Professional Freelancer, I design and execute personalized outreach campaigns to help clients generate qualified leads and booked meetings. I manage end-to-end outreach across LinkedIn, Instagram, and email, including research, list building, messaging, and sequence optimization. I focus on targeted, niche-specific data, deliverability, and avoiding spam or automation overload. Through tailored sequences, I convert conversations into scheduled calls and opportunities, building a predictable pipeline for diverse clients.
Lead Generation Expert at Calava
May 1, 2023 - June 1, 2025
At Calava, I led the lead generation process, from research and list building to campaign execution, using a mix of email, LinkedIn, and automation tools to improve conversions and drive sales opportunities. I built and managed multi-channel campaigns, refined messaging, tracked performance, and ensured quality leads for sales opportunities. My work contributed to a scalable outreach engine that delivered consistent prospects.

Education

Bachelor of Applied Science - BASc, Computer Science at The Islamia University of Bahawalpur
August 1, 2019 - May 1, 2023

Qualifications

Email Marketing Certification
January 11, 2030 - December 22, 2025
HubSpot Inbound Marketing Certification
January 11, 2030 - December 22, 2025

Industry Experience

Professional Services, Media & Entertainment, Software & Internet