BM

Beatriz Molina

Available to hire

I am a creative thinker with a passion for innovation and design. I bring a holistic approach to brand building, blending strategic thinking with bold aesthetics and meticulous attention to detail.

About

I am a creative thinker with a passion for innovation and design. I bring a holistic approach to brand building, blending strategic thinking with bold aesthetics and meticulous attention to detail.

With experience leading campaigns for lifestyle, candle, jewelry, and fashion brands, I develop cohesive storytelling and visual identities that connect with audiences and drive results. I enjoy shaping memorable experiences—from mood boards and concept development to end-to-end campaigns and photoshoots.

  • 10 years' experience
  • Joined December 2025

Languages

  • EnglishFluent
  • Spanish; CastilianIntermediate

Industry experience

  • Media & Entertainment
  • Retail
  • Professional Services
  • Other

Work experience

Marketing Strategist · Self-employed / FreelanceJan 2019 – Jan 2024 · 5 yrs 1 mo

Marketing Strategist with experience leading campaigns, product launches, and social media strategies for lifestyle, candle, jewelry and fashion brands. I design end-to-end campaigns and social strategies that drive awareness and sales, building holistic brand experiences through concept development, mood boards and bold creative direction. Notable work includes seasonal capsules and cinematic shoots that strengthen engagement and deliver measurable results.

Marketing Strategist · Self-employed / FreelanceJan 2014 – Jan 2023 · 9 yrs 1 mo

Marketing Strategist with a strong background in fashion, branding and digital communication. I specialize in developing creative strategies that connect aesthetics with performance—blending storytelling, visual identity, and consumer psychology to elevate brands in competitive markets. I have led cohesive brand narratives, content creation, and trend research, translating insights into engaging campaigns and fashion shoots.

Education

Diploma in Digital Marketing · ESI Business School2030 – 2025
Bachelor of Business Administration · Franklin University2014 – 2017

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