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Here is a simple, natural bio for your freelance CV, focusing on your ability to bridge the gap between business strategy and technical execution. ### Professional Summary Strategic Product & Marketing Lead | Business Engineer I am a versatile professional with over 7 years of experience in product management and digital growth. With a Master’s in Business Engineering and an MBA, I specialize in taking complex business goals and turning them into functional, user-centric digital products. Whether you need help defining a product roadmap, optimizing user flows through UX research, or executing a high-growth marketing strategy, I bring a "hands-on" approach focused on measurable results. I have a proven track record of scaling platforms—from managing a financial product with 1M+ users to driving 400% growth for logistics startups.…Here is a simple, natural bio for your freelance CV, focusing on your ability to bridge the gap between business strategy and technical execution. ### Professional Summary Strategic Product & Marketing Lead | Business Engineer I am a versatile professional with over 7 years of experience in product management and digital growth. With a Master’s in Business Engineering and an MBA, I specialize in taking complex business goals and turning them into functional, user-centric digital products. Whether you need help defining a product roadmap, optimizing user flows through UX research, or executing a high-growth marketing strategy, I bring a "hands-on" approach focused on measurable results. I have a proven track record of scaling platforms—from managing a financial product with 1M+ users to driving 400% growth for logistics startups.

Mahdi Samaee

Marketing Strategist, Digital Marketer, Marketing Analyst, +4

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Here is a simple, natural bio for your freelance CV, focusing on your ability to bridge the gap between business strategy and technical execution. ### Professional Summary Strategic Product & Marketing Lead | Business Engineer I am a versatile professional with over 7 years of experience in product management and digital growth. With a Master’s in Business Engineering and an MBA, I specialize in taking complex business goals and turning them into functional, user-centric digital products. Whether you need help defining a product roadmap, optimizing user flows through UX research, or executing a high-growth marketing strategy, I bring a "hands-on" approach focused on measurable results. I have a proven track record of scaling platforms—from managing a financial product with 1M+ users to driving 400% growth for logistics startups.…Here is a simple, natural bio for your freelance CV, focusing on your ability to bridge the gap between business strategy and technical execution. ### Professional Summary Strategic Product & Marketing Lead | Business Engineer I am a versatile professional with over 7 years of experience in product management and digital growth. With a Master’s in Business Engineering and an MBA, I specialize in taking complex business goals and turning them into functional, user-centric digital products. Whether you need help defining a product roadmap, optimizing user flows through UX research, or executing a high-growth marketing strategy, I bring a "hands-on" approach focused on measurable results. I have a proven track record of scaling platforms—from managing a financial product with 1M+ users to driving 400% growth for logistics startups.

Available to hire

Here is a simple, natural bio for your freelance CV, focusing on your ability to bridge the gap between business strategy and technical execution.

Professional Summary

Strategic Product & Marketing Lead | Business Engineer

I am a versatile professional with over 7 years of experience in product management and digital growth. With a Master’s in Business Engineering and an MBA, I specialize in taking complex business goals and turning them into functional, user-centric digital products.

Whether you need help defining a product roadmap, optimizing user flows through UX research, or executing a high-growth marketing strategy, I bring a “hands-on” approach focused on measurable results. I have a proven track record of scaling platforms—from managing a financial product with 1M+ users to driving 400% growth for logistics startups.

Skills

SEO

Power BI

Experience Level

SEO

Expert

Power BI

Expert

Language

English

Fluent

Azerbaijani

Advanced

Work Experience

Product Marketing Strategy at City of Sousse

October 1, 2025 - Present

Developed a complete digital marketing and branding strategy.

Co-Founder & Product Owner at Ec cohelp.com

September 1, 2023 - September 1, 2025

Led the product management and marketing functions. Defined product vision, features, and roadmap based on user insights. Led fundraising efforts, the project ended due to funding constraints. Improved user flows through UX research and user insights.

Product Marketing Owner at Emofid.com (Mofid Securities)

June 1, 2022 - September 1, 2023

Led MofidCard, a debit card enabling transfers from brokerage to bank accounts (1M+ users). Developed product roadmap and aligned teams. Refined backlog to prioritize key features. Applied Scrum to streamline collaboration. Drove marketing strategies to grow user base. Coordinated with stakeholders to align innovation, UX, and compliance.

Product Marketing Manager at Zabanyad.com (Farabeen)

September 1, 2021 - June 1, 2022

Shaped product strategy for English learning app with 50K+ installs and 228K followers. Optimized backlog to enhance customer journey and user experience. Designed product roadmap and led the team. Applied Scrum methodology to accelerate development. Executed marketing strategies to drive app growth. Applied Agile practices (Scrum, backlog grooming) to boost delivery speed.

Product Manager at Paymishe.com (Farabeen)

October 1, 2020 - May 1, 2021

Developed business plan driving marketplace growth. Designed end -to-end customer journeys and used user data to guide improvements. Formulated product strategy to enhance platform features. Mapped product roadmap to align with user and business needs. Contributed to the startup’s successful acquisition.

Compulsory Military Service (Substitute Research Project) at Iran's National Elites Foundation

December 1, 2019 - September 1, 2020

Analyzed 50+ technology-based companies, identifying 10 key success factors to guide strategic decisions and investments.

Digital Marketing Specialist and Business Developer at Nobaar.com

January 1, 2019 - December 1, 2019

Developed go-to-market strategy, driving 400% order growth. Created financial projections to support business scaling. Drove business development through targeted strategies. Automated marketing processes to boost efficiency. Analyzed customer data to optimize performance marketing.

Digital Marketing Specialist at Besparapp.com

August 1, 2016 - September 1, 2018

Managed social media campaigns, driving 30K installs and 5K+ orders. Supported product development for on-demand carwash platform. Conducted market and competitor analysis to identify opportunities. Created marketing plans and optimized customer journeys. Analyzed web and mobile data to improve user engagement.

Substitute Research Project at Iran's National Elites Foundation

December 1, 2019 - September 1, 2020

Analyzed 50+ technology-based companies, identifying 10 key success factors to guide strategic decisions and investments.

Product Marketing Strategy, Project at City of Sousse

October 1, 2025 - Present

Developed a complete digital marketing and branding strategy.

Co-Founder & Product Owner at Ec cohelp .com

September 1, 2023 - September 1, 2025

Led the product management and marketing functions. Defined product vision, features, and roadmap based on user insights. Led fundraising efforts. Improved user flows through UX research and user insights.