Hi, I'm Ksenia, a data-driven Digital Campaign & Performance Marketing Specialist with 6+ years of experience leading high-impact campaigns across social and search. I specialise in driving incremental growth, improving ROAS, and reducing CPA through testing, automation, and advanced measurement frameworks. I have managed cross-channel strategies (Meta, Google, TikTok, LinkedIn, Display, Reddit) across financial services, SaaS, FMCG, and government sectors.

Hi, I'm Ksenia, a data-driven Digital Campaign & Performance Marketing Specialist with 6+ years of experience leading high-impact campaigns across social and search. I specialise in driving incremental growth, improving ROAS, and reducing CPA through testing, automation, and advanced measurement frameworks. I have managed cross-channel strategies (Meta, Google, TikTok, LinkedIn, Display, Reddit) across financial services, SaaS, FMCG, and government sectors.

Available to hire

Hi, I’m Ksenia, a data-driven Digital Campaign & Performance Marketing Specialist with 6+ years of experience leading high-impact campaigns across social and search. I specialise in driving incremental growth, improving ROAS, and reducing CPA through testing, automation, and advanced measurement frameworks. I have managed cross-channel strategies (Meta, Google, TikTok, LinkedIn, Display, Reddit) across financial services, SaaS, FMCG, and government sectors.

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Language

English
Fluent

Work Experience

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Education

Bachelor of Commerce at Macquarie University
October 29, 2014 - December 15, 2017

Qualifications

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Industry Experience

Financial Services, Software & Internet, Consumer Goods, Government, Media & Entertainment, Other