Hi, I'm Tony Bakole-Mbangu, founder and leader with a passion for premium streetwear and creative direction. Since 2021 I’ve built THE ANTAGONIST, overseeing artistic direction, visual identity, and supply chain, while leading a team of four. I'm hands-on, adaptable, and relentlessly curious. My background spans retail management, customer service, omnichannel strategy, and campaign optimization, and I thrive in fast-paced environments where teamwork and creativity drive results.

Tony Bakole-Mbangu

Hi, I'm Tony Bakole-Mbangu, founder and leader with a passion for premium streetwear and creative direction. Since 2021 I’ve built THE ANTAGONIST, overseeing artistic direction, visual identity, and supply chain, while leading a team of four. I'm hands-on, adaptable, and relentlessly curious. My background spans retail management, customer service, omnichannel strategy, and campaign optimization, and I thrive in fast-paced environments where teamwork and creativity drive results.

Available to hire

Hi, I’m Tony Bakole-Mbangu, founder and leader with a passion for premium streetwear and creative direction. Since 2021 I’ve built THE ANTAGONIST, overseeing artistic direction, visual identity, and supply chain, while leading a team of four.

I’m hands-on, adaptable, and relentlessly curious. My background spans retail management, customer service, omnichannel strategy, and campaign optimization, and I thrive in fast-paced environments where teamwork and creativity drive results.

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Work Experience

Fondateur at The Antagonist
January 1, 2021 - Present
Création d’une marque streetwear premium (direction artistique et visuelle, chaînes d’approvisionnement). Management d’une équipe de 4 personnes.
Manager at Lacoste Rue Neuve
January 1, 2025 - Present
Gestion d’équipe, conseiller de vente.
Responsable d’équipe at Courir Westland Shopping
January 1, 2024 - December 31, 2024
Gestion d’équipe, KPI.
Vendeur at Courir Westland Shopping
January 1, 2021 - December 31, 2024
Vente de chaussures, ventes additionnelles, service client, commande web.
Junior Optimizer at Wavemaker
January 1, 2020 - May 31, 2020
Création et suivi régulier des devis, optimisation et gestion de campagnes pour plusieurs marques, optimisation tableau Excel régulièrement.
Junior Audiovisual at Space Bru
January 1, 2019 - December 31, 2020
Achats d’espaces TV/Radio auprès des régies (RMB, DPG, VAR), Gestion portefeuille Procter&Gamble
Stagiaire Rédacteur at BeVentV Bru
January 1, 2018 - June 30, 2018
Rédacteur d’articles axé sur l’actualité Hip-Hop/R’n’b/Rap pour le site beventv.be, Création de contenu sur les réseaux sociaux (Instagram 20k followers)
Founder at THE ANTAGONIST
January 1, 2021 - Present
Créateur d’une marque streetwear premium (Direction artistique et visuelle, chaînes d’approvisionnement). Manager d’une équipe de 4 personnes
Junior Optimizer at Wavemaker Auderghem
January 1, 2020 - May 31, 2020
Création et suivi régulier des devis, optimisation et gestion de campagnes pour plusieurs marques, optimisation tableau Excel régulièrement

Education

Diplôme Marketing Digital at EFP Uccle
January 1, 2025 - December 27, 2025
Diplôme Marketing Digital at EFP UCCLE
January 1, 2025 - May 3, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Media & Entertainment, Manufacturing, Professional Services