I’m a digital marketing and growth strategist with experience driving performance across Meta and Google ecosystems. I currently work within the Meta ecosystem, supporting 300+ creators and brands with campaign strategy, optimization, and experimentation, and through this role embedded via Accenture, I’ve developed a deep understanding of how Meta evaluates, optimizes, and scales campaigns at a platform level. Previously, I founded a performance marketing agency and led full-funnel growth initiatives that reduced CPA and improved revenue efficiency. What sets me apart is my combination of hands-on execution and deep platform insight. Through my role embedded within the Meta ecosystem via Accenture, I’ve gained an inside understanding of how campaigns are evaluated, optimized, and scaled at a platform level. This allows me to build strategies that align with platform best practices from day one, resulting in clearer signals, stronger performance, and more sustainable growth.

Mehera B Engineer

I’m a digital marketing and growth strategist with experience driving performance across Meta and Google ecosystems. I currently work within the Meta ecosystem, supporting 300+ creators and brands with campaign strategy, optimization, and experimentation, and through this role embedded via Accenture, I’ve developed a deep understanding of how Meta evaluates, optimizes, and scales campaigns at a platform level. Previously, I founded a performance marketing agency and led full-funnel growth initiatives that reduced CPA and improved revenue efficiency. What sets me apart is my combination of hands-on execution and deep platform insight. Through my role embedded within the Meta ecosystem via Accenture, I’ve gained an inside understanding of how campaigns are evaluated, optimized, and scaled at a platform level. This allows me to build strategies that align with platform best practices from day one, resulting in clearer signals, stronger performance, and more sustainable growth.

Available to hire

I’m a digital marketing and growth strategist with experience driving performance across Meta and Google ecosystems. I currently work within the Meta ecosystem, supporting 300+ creators and brands with campaign strategy, optimization, and experimentation, and through this role embedded via Accenture, I’ve developed a deep understanding of how Meta evaluates, optimizes, and scales campaigns at a platform level. Previously, I founded a performance marketing agency and led full-funnel growth initiatives that reduced CPA and improved revenue efficiency.

What sets me apart is my combination of hands-on execution and deep platform insight. Through my role embedded within the Meta ecosystem via Accenture, I’ve gained an inside understanding of how campaigns are evaluated, optimized, and scaled at a platform level. This allows me to build strategies that align with platform best practices from day one, resulting in clearer signals, stronger performance, and more sustainable growth.

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Language

English
Fluent

Work Experience

Social Media Specialist at Accenture
March 1, 2024 - August 1, 2024
Executed paid media strategies across Meta & Google Ads; ran A/B tests; delivered performance insights. Led audience strategy and optimization to improve engagement.
Founder & Marketing Manager at ME-KART
March 1, 2025 - Present
Founded and scaled a digital marketing agency serving SMBs across Google and Meta ecosystems. Reduced CPA by up to 25% and improved revenue efficiency by ~40% through campaign restructuring and creative testing.

Education

Bachelor's of Commerce at University of Mumbai
March 1, 2015 - April 1, 2018
Master's in Business Management at University of Mumbai
May 1, 2018 - July 1, 2020
at Fleming College, Toronto
September 1, 2023 - December 1, 2024

Qualifications

Digital Marketing & E-Commerce Automation Certification
January 11, 2030 - December 28, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Other