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I am a Creative Lead with experience spanning digital marketing, fashion and textile design, and creative direction. I have led rebrands, launched flagship stores, and steered design teams from concept through execution, delivering cohesive brand identities and memorable customer experiences under tight timelines. I have managed website migrations to Shopify, built strong cross-functional partnerships, and translated creative vision into practical, business-focused solutions. As a freelance strategist and fractional media manager, I craft social media strategies, content, and SEO for startups. I collaborate with creative and marketing teams to develop innovative concepts, mentor staff, and drive growth through data-driven decisions.…I am a Creative Lead with experience spanning digital marketing, fashion and textile design, and creative direction. I have led rebrands, launched flagship stores, and steered design teams from concept through execution, delivering cohesive brand identities and memorable customer experiences under tight timelines. I have managed website migrations to Shopify, built strong cross-functional partnerships, and translated creative vision into practical, business-focused solutions. As a freelance strategist and fractional media manager, I craft social media strategies, content, and SEO for startups. I collaborate with creative and marketing teams to develop innovative concepts, mentor staff, and drive growth through data-driven decisions.

user1368767

Creative Director, Designer, Art Director, +2

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I am a Creative Lead with experience spanning digital marketing, fashion and textile design, and creative direction. I have led rebrands, launched flagship stores, and steered design teams from concept through execution, delivering cohesive brand identities and memorable customer experiences under tight timelines. I have managed website migrations to Shopify, built strong cross-functional partnerships, and translated creative vision into practical, business-focused solutions. As a freelance strategist and fractional media manager, I craft social media strategies, content, and SEO for startups. I collaborate with creative and marketing teams to develop innovative concepts, mentor staff, and drive growth through data-driven decisions.…I am a Creative Lead with experience spanning digital marketing, fashion and textile design, and creative direction. I have led rebrands, launched flagship stores, and steered design teams from concept through execution, delivering cohesive brand identities and memorable customer experiences under tight timelines. I have managed website migrations to Shopify, built strong cross-functional partnerships, and translated creative vision into practical, business-focused solutions. As a freelance strategist and fractional media manager, I craft social media strategies, content, and SEO for startups. I collaborate with creative and marketing teams to develop innovative concepts, mentor staff, and drive growth through data-driven decisions.

Available to hire

I am a Creative Lead with experience spanning digital marketing, fashion and textile design, and creative direction. I have led rebrands, launched flagship stores, and steered design teams from concept through execution, delivering cohesive brand identities and memorable customer experiences under tight timelines. I have managed website migrations to Shopify, built strong cross-functional partnerships, and translated creative vision into practical, business-focused solutions.

As a freelance strategist and fractional media manager, I craft social media strategies, content, and SEO for startups. I collaborate with creative and marketing teams to develop innovative concepts, mentor staff, and drive growth through data-driven decisions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Project Coordinator at IC Collection (Pvt) Ltd

April 1, 2019 - March 20, 2020

Led the rebranding of a designer wear brand, overseeing its transformation and the launch of its first flagship store. This included constructing target audience profiles, developing a cohesive design strategy, and guiding the design team to align with the brand vision. From concept to completion, managed flagship store construction, interior design, visual merchandising, and social media campaigns; coordinated a fashion show under tight timelines; oversaw a WordPress to Shopify website migration to improve user experience and functionality.

Creative & Event Marketing Specialist at IPS BX Agency

January 1, 2019 - March 31, 2019

Specialized in crafting impactful social media strategies, content creation, and SEO management to enhance brand visibility. Worked with creative and travel teams to plan events, sourced venues, designed venue layouts, produced scripts and blogs, and trained teams to deliver personalized customer experiences. Used HubSpot, EventsAir, and Later.com to streamline workflows and optimize event planning and marketing.

Head of Creatives at Let's Cloud 9 Global - Nexa Digital

September 1, 2017 - December 31, 2018

Led a dynamic team of strategists, designers, writers, and videographers to deliver creative solutions for international clients in B2B and B2C sectors. Developed tailored creative strategies, including logos, brand guidelines, and full-scale campaigns; ensured alignment with broader business goals through cross-functional collaboration.

Freelance Social Media Manager at Self-employed

December 1, 2021 - December 31, 2022

Specialized in helping startups and small businesses build a thriving social media presence without requiring a website. Delivered end-to-end design development, vector and digital art, and campaign management aligned with each business’s goals.

Fractional Media Manager at Self-employed

December 1, 2022 - Present

Provided fractional media management services, focusing on scalable social media strategies, content planning, and campaign execution for diverse clients; trained teams to deliver personalized client experiences and integrated marketing leadership.

Creative Lead at Gash Thin Eksha – Creative Lead (self-employed)

April 1, 2020 - Present

Led multi-disciplinary creative direction across digital marketing and fashion design; oversaw brand identity development, visual storytelling, and cross-functional team leadership; collaborated with international clients to deliver tailored creative solutions.