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Dynamic and versatile Creative Consultant and Graphic Designer with over 25 years of experience shaping brand identities, crafting compelling stories, and delivering award-winning design across industries including healthcare, technology, tourism, entertainment, food and beverage and lifestyle branding. Known for blending strategic thinking with bold creativity, I have led the development of visual identities, digital campaigns, packaging, motion graphics, and multimedia experiences that elevate engagement and strengthen brand presence. Proficient in Adobe Creative Suite, animation, and cross-platform design, I thrive at the intersection of storytelling, innovation, and business strategy — helping brands not just look good, but stand out and connect.…Dynamic and versatile Creative Consultant and Graphic Designer with over 25 years of experience shaping brand identities, crafting compelling stories, and delivering award-winning design across industries including healthcare, technology, tourism, entertainment, food and beverage and lifestyle branding. Known for blending strategic thinking with bold creativity, I have led the development of visual identities, digital campaigns, packaging, motion graphics, and multimedia experiences that elevate engagement and strengthen brand presence. Proficient in Adobe Creative Suite, animation, and cross-platform design, I thrive at the intersection of storytelling, innovation, and business strategy — helping brands not just look good, but stand out and connect.

Natachia Laurendine

Graphic Designer, Art Director, Creative Director, +3

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Dynamic and versatile Creative Consultant and Graphic Designer with over 25 years of experience shaping brand identities, crafting compelling stories, and delivering award-winning design across industries including healthcare, technology, tourism, entertainment, food and beverage and lifestyle branding. Known for blending strategic thinking with bold creativity, I have led the development of visual identities, digital campaigns, packaging, motion graphics, and multimedia experiences that elevate engagement and strengthen brand presence. Proficient in Adobe Creative Suite, animation, and cross-platform design, I thrive at the intersection of storytelling, innovation, and business strategy — helping brands not just look good, but stand out and connect.…Dynamic and versatile Creative Consultant and Graphic Designer with over 25 years of experience shaping brand identities, crafting compelling stories, and delivering award-winning design across industries including healthcare, technology, tourism, entertainment, food and beverage and lifestyle branding. Known for blending strategic thinking with bold creativity, I have led the development of visual identities, digital campaigns, packaging, motion graphics, and multimedia experiences that elevate engagement and strengthen brand presence. Proficient in Adobe Creative Suite, animation, and cross-platform design, I thrive at the intersection of storytelling, innovation, and business strategy — helping brands not just look good, but stand out and connect.

Available to hire

Dynamic and versatile Creative Consultant and Graphic Designer with over 25 years of experience shaping brand identities, crafting compelling stories, and delivering award-winning design across industries including healthcare, technology, tourism, entertainment, food and beverage and lifestyle branding.

Known for blending strategic thinking with bold creativity, I have led the development of visual identities, digital campaigns, packaging, motion graphics, and multimedia experiences that elevate engagement and strengthen brand presence. Proficient in Adobe Creative Suite, animation, and cross-platform design, I thrive at the intersection of storytelling, innovation, and business strategy — helping brands not just look good, but stand out and connect.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Creative Consultant at Blankenship Consulting

January 1, 2021 - Present

Partner with startups, agencies, and established brands to build and refresh visual identities across digital, print, and motion platforms. Develop multimedia campaigns, packaging, websites, and social media content that amplify client visibility and engagement. Produce motion graphics and explainer videos that increase client reach and engagement.

Multimedia Designer at ARGO

January 1, 2016 - January 1, 2021

Spearheaded the development of corporate branding guidelines, infographics, and multimedia assets to unify brand presence across global communications. Designed and animated award-winning explainer videos, simplifying complex technical services for diverse audiences. Elevated digital engagement by creating social media graphics, motion graphics, and interactive content tailored to B2B and B2C audiences. Partnered with executives, marketers, and developers to ensure design aligned with business goals and user experience. Recognized as a go-to creative resource, delivering high-impact visuals under tight deadlines without sacrificing quality.

Graphic Designer II at Blue Cross Blue Shield (TX, NM, MT, IL)

January 1, 2001 - December 31, 2016

Designed multi-channel health care campaigns (advertising, digital, and internal communications) to support patient education and employee engagement. Created award-winning marketing visuals that strengthened trust and recognition among millions of members. Produced infographics, brochures, and digital content that improved patient communication and contributed to a 15% boost in engagement metrics. Collaborated with cross-functional teams and vendors to execute large-scale campaigns across multiple states, ensuring consistent messaging and design. Recognized with multiple GDUSA, ADDY, and Healthcare Advertising Awards for creativity and effectiveness.

Partner at Blankenship Change Consulting

January 1, 2021 - Present

Graphic Designer II at Blue Cross Blue Shield

January 1, 2001 - January 1, 2016

Designed multi-channel healthcare campaigns (advertising, digital, internal communications) to support patient education and employee engagement. Created award-winning marketing visuals that strengthen trust and recognition among millions of members. Produced infographics, brochures, and digital content that improved patient communication and contributed to a 15% boost in engagement metrics. Collaborated with cross-functional teams and vendors to execute large-scale campaigns across multiple states, ensuring consistent messaging and design. Recognized with multiple GDUSA, ADDY, and Healthcare Advertising Awards for creativity and effectiveness.

Partner / Creative Consultant at Blankenship Change Consulting

January 1, 2021 - Present