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I am an experienced business development professional specializing in strategic market entry analysis, business development consulting, creative marketing and promotion, and sales coordination. I am experienced in full-cycle project planning and coordination, stakeholder and partner management, business process modelling, database development, cost-benefit analysis, and the development of interactive prototypes. I also assist companies with finding co-investing and financing opportunities. I have a track record of building partnerships across public and private sectors, coordinating cross-functional teams, and delivering market-entry strategies for diverse markets. I am based in Vaasa, Finland, and hold a Bachelor of Business Administration in International Business.…I am an experienced business development professional specializing in strategic market entry analysis, business development consulting, creative marketing and promotion, and sales coordination. I am experienced in full-cycle project planning and coordination, stakeholder and partner management, business process modelling, database development, cost-benefit analysis, and the development of interactive prototypes. I also assist companies with finding co-investing and financing opportunities. I have a track record of building partnerships across public and private sectors, coordinating cross-functional teams, and delivering market-entry strategies for diverse markets. I am based in Vaasa, Finland, and hold a Bachelor of Business Administration in International Business.

Sarah Laaru

Creative Director, Brand Strategist, Marketing Strategist, +3

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I am an experienced business development professional specializing in strategic market entry analysis, business development consulting, creative marketing and promotion, and sales coordination. I am experienced in full-cycle project planning and coordination, stakeholder and partner management, business process modelling, database development, cost-benefit analysis, and the development of interactive prototypes. I also assist companies with finding co-investing and financing opportunities. I have a track record of building partnerships across public and private sectors, coordinating cross-functional teams, and delivering market-entry strategies for diverse markets. I am based in Vaasa, Finland, and hold a Bachelor of Business Administration in International Business.…I am an experienced business development professional specializing in strategic market entry analysis, business development consulting, creative marketing and promotion, and sales coordination. I am experienced in full-cycle project planning and coordination, stakeholder and partner management, business process modelling, database development, cost-benefit analysis, and the development of interactive prototypes. I also assist companies with finding co-investing and financing opportunities. I have a track record of building partnerships across public and private sectors, coordinating cross-functional teams, and delivering market-entry strategies for diverse markets. I am based in Vaasa, Finland, and hold a Bachelor of Business Administration in International Business.

Available to hire

I am an experienced business development professional specializing in strategic market entry analysis, business development consulting, creative marketing and promotion, and sales coordination. I am experienced in full-cycle project planning and coordination, stakeholder and partner management, business process modelling, database development, cost-benefit analysis, and the development of interactive prototypes. I also assist companies with finding co-investing and financing opportunities.

I have a track record of building partnerships across public and private sectors, coordinating cross-functional teams, and delivering market-entry strategies for diverse markets. I am based in Vaasa, Finland, and hold a Bachelor of Business Administration in International Business.

Skills

Brand Identity

CRM

Experience Level

Brand Identity

Expert

CRM

Intermediate

Language

Finnish

Advanced

English

Fluent

French

Intermediate

Work Experience

Business Development Advisor at Aqsen Health Oy

January 1, 2021 - January 1, 2023

Led strategic business development and market-entry processes for Sub-Saharan Africa, starting with Ghana and West Africa. Identified local partners and managed stakeholder and partner engagement across public and private sectors. Coordinated media and investor relations, travel and engagements for the new market. Conducted market research, data gathering, and market risk analysis; managed all aspects from business analysis to planning and risk management. Consulted with client companies on strategic business development and market-entry processes for their products and services.

Sales and Business Development Analyst at Funzi

January 1, 2017 - January 1, 2018

Identified potential sales leads and business partners through market analysis and cold calls. Managed sales leads using the CRM system to drive opportunities.

Advisor at Ghana Invest France

January 1, 2019 - Present

Provided business advisory services for associations looking to enter Ghana; advised on operations to support activities with the advisory board members. Worked with France and Ghana-based entities.