I am a fashion and retail professional with a background in fashion designing and merchandising operations. My experience includes handling brand onboarding, coordinating with marketplaces, managing lookbooks, SnS data, size charts, and assisting in sales and inventory-related processes. I enjoy working at the intersection of creativity and commerce, supporting brands in scaling their presence across online and offline channels.…

Yashika Luthra

I am a fashion and retail professional with a background in fashion designing and merchandising operations. My experience includes handling brand onboarding, coordinating with marketplaces, managing lookbooks, SnS data, size charts, and assisting in sales and inventory-related processes. I enjoy working at the intersection of creativity and commerce, supporting brands in scaling their presence across online and offline channels.…

Available to hire

I am a fashion and retail professional with a background in fashion designing and merchandising operations. My experience includes handling brand onboarding, coordinating with marketplaces, managing lookbooks, SnS data, size charts, and assisting in sales and inventory-related processes. I enjoy working at the intersection of creativity and commerce, supporting brands in scaling their presence across online and offline channels.

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Language

English
Fluent
Hindi
Advanced

Work Experience

Assistant Merchandiser
June 1, 2025 - Present
Continuing merchandising responsibilities including apparel product development, sampling follow-ups, TNA tracking, supplier coordination for approvals and quality checks, and support for buyer presentations, range planning, and SKU management.
Graphic Designer / Assistant Merchandiser
September 1, 2020 - June 1, 2025
Creative and detail-oriented professional with over 4 years of experience in graphic design and merchandising. Skilled in product development, sampling coordination, trend research, and vendor communication; adept at bridging design and production to deliver visually appealing and commercially strong apparel and footwear collections. Collaborated with merchandising teams to create trend-based storyboards, color directions, and themes for new footwear lines. Supported sampling coordination and product presentations for buyers in the footwear category. Prepared detailed design mock-ups/tech packs for footwear production. Ensured cohesive visual identity across product design, branding, and marketing communications for footwear products. Assisted apparel product development, sampling follow-ups, and TNAs. Coordinated with suppliers and production teams for approvals and quality checks. Maintained order sheets, cost breakdowns, and vendor communications logs. Supported buyer presentations,

Education

Bachelor of Arts at Delhi University
January 1, 2019 - January 1, 2023
Diploma in Fashion Designing at JD Institute of Fashion Technology
January 1, 2018 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Manufacturing, Retail, Media & Entertainment