Creative and detail-oriented professional with over 4 years of experience in graphic design and merchandising. Skilled in product development, sampling coordination, trend research, and vendor communication; adept at bridging design and production to deliver visually appealing and commercially strong apparel and footwear collections. Collaborated with merchandising teams to create trend-based storyboards, color directions, and themes for new footwear lines. Supported sampling coordination and product presentations for buyers in the footwear category. Prepared detailed design mock-ups/tech packs for footwear production. Ensured cohesive visual identity across product design, branding, and marketing communications for footwear products. Assisted apparel product development, sampling follow-ups, and TNAs. Coordinated with suppliers and production teams for approvals and quality checks. Maintained order sheets, cost breakdowns, and vendor communications logs. Supported buyer presentations,