Hi, I’m Mike Morshedi, a Microsoft-certified Data Analyst with 3+ years of experience serving as a Power BI subject-matter expert in enterprise analytics environments. I bring proven expertise in Power BI administration, DAX, SQL, data modeling, and ETL using Microsoft Fabric and Azure. I’m a business-facing communicator who thrives on troubleshooting BI platform issues, optimizing report performance at scale, and delivering high-impact visualization solutions that support revenue growth and strategic decision-making. I enjoy collaborating with stakeholders to translate requirements into actionable insights and enabling data-driven decision-making across teams.

Mike Morshedi

Hi, I’m Mike Morshedi, a Microsoft-certified Data Analyst with 3+ years of experience serving as a Power BI subject-matter expert in enterprise analytics environments. I bring proven expertise in Power BI administration, DAX, SQL, data modeling, and ETL using Microsoft Fabric and Azure. I’m a business-facing communicator who thrives on troubleshooting BI platform issues, optimizing report performance at scale, and delivering high-impact visualization solutions that support revenue growth and strategic decision-making. I enjoy collaborating with stakeholders to translate requirements into actionable insights and enabling data-driven decision-making across teams.

Available to hire

Hi, I’m Mike Morshedi, a Microsoft-certified Data Analyst with 3+ years of experience serving as a Power BI subject-matter expert in enterprise analytics environments. I bring proven expertise in Power BI administration, DAX, SQL, data modeling, and ETL using Microsoft Fabric and Azure.

I’m a business-facing communicator who thrives on troubleshooting BI platform issues, optimizing report performance at scale, and delivering high-impact visualization solutions that support revenue growth and strategic decision-making. I enjoy collaborating with stakeholders to translate requirements into actionable insights and enabling data-driven decision-making across teams.

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Work Experience

BI Data Analyst at Freelancer
November 1, 2024 - Present
Partner with commercial and operational stakeholders to gather business requirements and deliver actionable insights supporting revenue growth and cost optimization. Design commercial performance dashboards in Power BI and Tableau to monitor KPIs, utilization trends, risks, and opportunities, with KPI alerts using Power Automate. Conduct trend, variance, and ad hoc commercial analyses to support budgeting, forecasting, and strategic planning. Integrate and transform data from SQL Server, cloud platforms, Excel, and APIs into centralized analytics datasets. Automated ETL/ELT data pipelines using Microsoft Fabric Dataflows Gen2 and Data Factory pipelines, Databricks, and AWS, reducing manual refresh efforts. Apply row-level security (RLS) and governance standards to ensure secure, trusted self-service analytics.
BI Data Analyst at Emplifi Canada Inc.
October 1, 2021 - September 1, 2024
Served as Power BI subject-matter expert supporting 400+ enterprise users across 10+ global brands. Designed, deployed, and administered 30+ Power BI and Tableau dashboards integrating SQL Server, ServiceNow, SharePoint Online, and Teams data. Built 100+ advanced DAX measures and optimized semantic models for high performance with large datasets. Created statistical trend analyses and administered Power BI Service including governance, Premium capacity monitoring, gateway configuration, incremental refresh, and RLS enforcement. Automated data pipelines using Microsoft Fabric Dataflows Gen2, Azure Data Factory, Databricks, and AWS, reducing manual refresh efforts by 40%. Implemented troubleshooting and QA processes and integrated Power BI with Power Automate workflows for automated alerts. Authored BI governance documentation and delivered Tier 2/3 Power BI training to 100+ internal users.

Education

Business Intelligence Data Analysis & Reporting at Southern Alberta Institute of Technology
January 11, 2030 - January 1, 2020

Qualifications

Bachelor of Science – Science
January 11, 2030 - December 29, 2025
Fabric Data Engineer Associate
January 1, 2025 - December 29, 2025
MCSA BI Reporting
January 1, 2020 - December 29, 2025
Data Analysis with Power BI
January 1, 2020 - December 29, 2025

Industry Experience

Software & Internet, Professional Services