KM

Kerry Moran

Available to hire

I’m a driven, passionate retail leader with more than 20 years’ experience turning around underperforming departments and streamlining complex processes.

About

I’m a driven, passionate retail leader with more than 20 years’ experience turning around underperforming departments and streamlining complex processes. I combine strategic thinking with hands-on delivery to drive profitable growth while minimising risk, and I enjoy building high-performing teams and a positive, energised culture.

I excel at aligning merchandising, supply chain and operating model design to sustainable outcomes. I’m a natural motivator who inspires others to deliver excellence, thrives on cross-functional collaboration, and continually seeks opportunities to scale brands, expand markets and improve customer value.

  • 18 years' experience
  • Joined December 2025

Industry experience

  • Retail
  • Consumer Goods
  • Professional Services

More experts in Manchester, United Kingdom

Work experience· 5 roles

Managing Consultant · Capgemini InventMay 2023 – Sep 2025 · 2 yrs 5 mos

Recognised as the firm’s leading Retail SME within the Intelligent Industries Supply Chain Squad, delivering projects for Waitrose, PepsiCo, Haleon and Danone. Led cross-project alignment, embedded change, and built business ownership, with governance and PMO support to ensure delivery on time and budget.

Head of Merchandising · Pretty Little ThingJun 2021 – May 2023 · 2 yrs

Led day-to-day merchandising with annual sales of £1bn; traded 1,000+ new styles weekly and managed 70% of overall rebuy spend. Established departmental structures, set ambitious KPIs aligned to strategy, and coached a team of 70+. Achievements included implementing Oracle WSSI for market-level forecasting and supporting international expansion with the US Distribution Centre opening.

Head of Merchandising – Menswear · ASOSAug 2012 – May 2021 · 8 yrs 10 mos

Led ASOS Design Casual (sales £150m, 35% of Menswear), signing off 6,000+ options annually. Implemented margin improvements through supplier negotiations and pricing reviews, while preserving margins via tighter markdown controls. Served as SME for ASOS’ largest transformation programme, shaping the business case and driving design through to delivery.

Merchandiser – Kidswear · MonsoonJan 2010 – Aug 2012 · 2 yrs 8 mos
Junior Merchandiser – Menswear & Kidswear · Marks & SpencerMay 2007 – Jan 2010 · 2 yrs 9 mos

Education

BA Business & Marketing (2:1) · De Montfort University, Leicester2030 – 2025

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