Hi, I’m Veronica Banda, a communications and digital media professional with 5+ years of experience driving strategic communications, brand positioning, and social media performance across corporate, industrial, and service sectors. I specialize in content strategy, public relations, digital campaigns, SEO, and data-driven performance analysis, managing multiple platforms, producing 90+ content assets per quarter, and tracking KPIs to boost engagement. I excel at aligning messaging across cross-functional teams, strengthening stakeholder and community engagement, and maintaining a consistent brand voice across multi-channel ecosystems. Collaborating across departments, I ensure messaging remains clear and relevant for diverse audiences, while leading high-impact social initiatives and communications programs that support organizational objectives and long-term brand equity.

Veronica Banda

Hi, I’m Veronica Banda, a communications and digital media professional with 5+ years of experience driving strategic communications, brand positioning, and social media performance across corporate, industrial, and service sectors. I specialize in content strategy, public relations, digital campaigns, SEO, and data-driven performance analysis, managing multiple platforms, producing 90+ content assets per quarter, and tracking KPIs to boost engagement. I excel at aligning messaging across cross-functional teams, strengthening stakeholder and community engagement, and maintaining a consistent brand voice across multi-channel ecosystems. Collaborating across departments, I ensure messaging remains clear and relevant for diverse audiences, while leading high-impact social initiatives and communications programs that support organizational objectives and long-term brand equity.

Available to hire

Hi, I’m Veronica Banda, a communications and digital media professional with 5+ years of experience driving strategic communications, brand positioning, and social media performance across corporate, industrial, and service sectors. I specialize in content strategy, public relations, digital campaigns, SEO, and data-driven performance analysis, managing multiple platforms, producing 90+ content assets per quarter, and tracking KPIs to boost engagement. I excel at aligning messaging across cross-functional teams, strengthening stakeholder and community engagement, and maintaining a consistent brand voice across multi-channel ecosystems.

Collaborating across departments, I ensure messaging remains clear and relevant for diverse audiences, while leading high-impact social initiatives and communications programs that support organizational objectives and long-term brand equity.

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Language

English
Fluent
Chichewa; Chewa; Nyanja
Fluent

Work Experience

Communications & Social Media Officer at Konkola Copper Mines Plc
November 1, 2024 - Present
Lead corporate digital communications across 5 official platforms, supporting brand positioning and stakeholder engagement for 3 operational departments. Key achievements include directing 90+ content assets per quarter, increasing engagement by 22% in 4 months, aligning messaging across internal units for 6 cross-functional campaigns annually, and tracking 12 KPIs to drive audience growth.
Social Media Specialist (Contract) at Vedanta Resources Zambia
September 1, 2022 - October 1, 2024
Executed digital media and SEO initiatives across 6 online platforms, supporting corporate reputation management and community-focused programs over 24 months. Key achievements include improving click-through rates by 17% across 150+ posts per month, increasing organic impressions by 25% across 40+ pages, and leading a Period Poverty Eradication Campaign reaching 3,000+ beneficiaries across 5 sites.
Marketing Manager & Sales Consultant at Premium Finance Limited
September 1, 2017 - July 1, 2019
Managed integrated marketing and sales initiatives across 2 financial products and 3 regional markets. Delivered 8 coordinated campaigns and 20+ media placements annually, and activated customer engagement programs for 500+ participants, contributing to year-on-year revenue growth.
Sales Representative at Goodrich Investment Limited
December 1, 2013 - November 1, 2015
Delivered frontline sales and customer service operations handling 100+ interactions per day across 24 months. Expanded monthly sales volumes by 10–13%, managed 200+ repeat customers, and maintained high customer satisfaction to support repeat business.
Clearing Clerk at CEE CEE Freight and Suppliers
December 1, 2009 - February 1, 2011
Handled customs clearance and logistics documentation for 20+ import/export consignments per month over 14 months. Achieved 100% compliance with customs and port authority requirements and coordinated logistics communication for 30+ recurring clients, reducing average clearance delays by 20% year-on-year.

Education

Bachelor of Arts in Communications (Public Relations) at Cavendish University Zambia
January 1, 2023 - December 30, 2025
Diploma in Public Relations at National Institute of Public Administration (NIPA), Lusaka
January 1, 2017 - December 31, 2018

Qualifications

Period Poverty Campaign Lead – Vedanta Resources Zambia
January 1, 2022 - December 31, 2024
Associate Member, Zambia Public Relations Association (ZAPRA)
January 11, 2030 - December 30, 2025
Peer Educator Training, CHANGES 2 HIV/AIDS Programme
January 1, 2007 - December 30, 2025

Industry Experience

Agriculture & Mining, Media & Entertainment, Professional Services

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