Sitifa Hirah
Highly ambitious, I want to eventually start something of my own.
About
Highly ambitious, I want to eventually start something of my own. I possess strong interpersonal and presentation skills and would love to work closely with someone who sees my potential beyond the papers and beyond a 9-5 schedule.
I have hands-on experience in business development, operations, marketing, and vendor management across retail and consumer goods environments. I’m eager to leverage these skills in a challenging role that supports organizational growth while allowing me to contribute creatively.
- 10 years' experience
- Joined December 2025
Languages
- EnglishFluent
- MalayAdvanced
Industry experience
- Retail
- Consumer Goods
- Professional Services
- Education
- Wholesale & Distribution
Work experience· 5 roles
Oversee daily operations including production, distribution, sales, and customer service. Represented the company at executive meetings and public events. Ensured compliance with health and safety regulations and maintained high food quality standards. Conducted market research, developed marketing and promotional strategies, negotiated supplier relationships, and identified opportunities for growth and diversification. Analyzed reports and KPIs to drive data‑informed decisions. Networked with industry professionals and organizations; planned and participated in international food and beverage events.
Analyzed potentially dangerous workplace practices and conditions; conducted fire safety inspections and risk assessments; performed toolbox briefings and chemical handling training; maintained safety records and liaised with authorities (PDPR, BOMBA, DBKL, KKM, JKKP, PKL); built rapport with regulatory bodies; oversaw safety procedures.
Attended conferences to outline the purpose of equipment/machinery inspections; conducted safety inspections, toolbox briefings, and chemical handling trainings to ensure compliance with safety regulations and laws.
Education
Certifications and awards
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