Skills
Experience Level
Expert
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Expert
Language
English
Fluent
Work Experience
Senior UX Designer (contract) at Best Buy
May 1, 2023 - November 1, 2025Drove $17,353,800 in incremental revenue by optimizing user-generated content (UGC) placement and presentation across high-traffic digital interfaces. Grew $12,000,000 in revenue by building scalable interaction flows in Figma and Miro and leading in novel UX design for user-generated content features. Reduced operating costs by $1,200,000 by streamlining content workflows, simplifying end-to-end product life cycles, and centralizing cross-functional coordination across product teams. Boosted conversion rates by 75 percentage points by integrating AI-enhanced UX elements into compare flow decision paths. Reduced task abandonment by 5% by redesigning the review submission flow using heuristic audits. Improved seller activation by 15% by designing frictionless review interfaces with Lovable AI feedback loops.
Senior Product Designer (contract) at Patterns on Companies
October 1, 2022 - May 1, 2023Contributed $3,320,000 in e-commerce transactions by leading full UX design for dental and veterinary portals. Generated $1,200,000 in incremental revenue by improving PDP flows and reducing purchase friction, increasing attachment and upgrade rates. Reduced accessibility complaints by 50% by updating the design system to WCAG 2.1 AA compliance across multiple product platforms. Improved operational efficiency by 10% by aligning UI/product with scalable component systems for Agile sprints. Increased user engagement by 9% and search-to-product interaction by 12% by evolving search UX architecture with category filters and visual context cues. Grew checkout conversion by 11% by optimizing multi-step workflows and form interactions based on heatmaps and task completion rates.
Senior UX Designer (contract) at Best Buy
April 1, 2022 - October 1, 2022Eliminated $5,000,000 in shrink losses by designing employee fulfillment workflows through field-informed research that improved accuracy and accountability. Saved $300,000 in manual labor costs by streamlining admin UX through task consolidation and interface clarity to strengthen operational efficiency. Enhanced task speed by 6% by revamping in-store applications with Figma, usability testing, and stakeholder inputs that elevate overall user and product experience. Identified 3 high-impact feature enhancements through store-level workshops and design sprints, reducing product discovery gaps and influencing roadmap prioritization across product teams. Reduced task completion time by 22% and user error rates by 15% by resolving key UX friction points in locker-management workflows and leading cross-functional interface iteration and design refinement.
Product Designer (contract) at Patterns on Companies
April 1, 2021 - April 1, 2022Supported $6,500,000 in sales volume by leading UX and interaction design for high-scale B2B e-commerce platforms and cross-functional collaboration with Product, Engineering, and Sales. Enabled $2,000,000 in loyalty revenue by improving UX dashboard design, information architecture, and reward visibility through user-centered design, usability testing insights, and data-driven UX optimization. Grew product satisfaction scores by 10% by redesigning UX dashboards across five stakeholder groups and applying UX research, usability heuristics, and stakeholder-driven requirements gathering. Drove a 17% design reuse rate by establishing centralized UX standards, component libraries, and research repositories; strengthening design systems, UX governance, and design consistency. Cut checkout errors by 7% by improving UX flow, product data hierarchy, interaction patterns, and interface clarity.
Senior UX Designer (contract) at Martin Williams Advertising
March 1, 2021 - May 1, 2021Contributed $175,000 in pipeline lift by prototyping optimized UX flows and interaction patterns for Instinct Raw Pet Food’s digital platform, accelerating buyer decision paths and improving product discovery. Improved accessibility scores by 10 points and reduced accessibility defects by 25% by wireframing and usability testing designs in Azure RP, validating against WCAG 2.1 AA standards. Achieved 100% stakeholder satisfaction and reduced feedback cycles by 30% by delivering interactive UX prototypes that clearly communicate brand alignment, user journeys, and end-to-end product flows.
Senior Product Designer (contract) at Patterson Companies
October 1, 2022 - May 1, 2023Contributed $3,320,000 in e-commerce transactions by leading full UX design for dental/veterinary portals. Generated $1,200,000 in incremental revenue by improving product detail pages (PDP) flow and reducing purchase friction, increasing attachment and upgrade rates. Reduced accessibility complaints by 50% by updating the design system to WCAG 2.1 AA compliant using Sketch and structured feedback across multiple product platforms. Improved operational efficiency by 10% by aligning UI/product with scalable component systems for Agile sprints. Increased user engagement by 9% and search-to-product interaction by 12% by evolving search UX architecture with category filters and visual context cues. Grew checkout conversion by 11% by optimizing multi-step workflows and form interactions.
UX Designer (contract) at Patterson Companies
April 1, 2021 - April 1, 2022Supported $6,500,000 in sales volume by leading UX and interaction design for high-scale B2B e-commerce platforms and cross-functional collaboration with Product, Engineering, and Sales. Enabled $2,000,000 in loyalty revenue by improving UX dashboards, information architecture, and reward visibility through user-centered design, usability testing insights, and data-driven UX optimization. Grew product satisfaction scores by 10% by redesigning UX dashboards across five stakeholder groups and applying UX research, usability heuristics, and stakeholder-driven requirements gathering. Drove a 17% design reuse rate by establishing centralized UX standards, component libraries, and research repositories; strengthening design systems, UX governance, and design consistency. Cut checkout errors by 7% by improving UX flow, product data hierarchy, interaction patterns, and interface clarity.
UX Designer (contract) at Martin Williams Advertising
March 1, 2021 - May 1, 2021Contributed $175,000 in pipeline lift by prototyping optimized UX flows and interaction patterns for Instinct Raw Pet Food’s digital platform, accelerating buyer decision paths and improving product discoverability. Improved accessibility scores by 10 points and reduced accessibility defects by 25% by wireframing and usability testing designs in Axure RP, validated against WCAG 2.1 AA standards. Achieved 100% stakeholder satisfaction and reduced feedback cycles by 30% by delivering interactive UX prototypes that clearly communicate brand alignment, user journeys, and end-to-end product flows.
Education
Bachelor of Science in Architecture at University of Wisconsin, Milwaukee
January 11, 2030 - December 31, 2025Bachelor of Science in Architecture at University of Wisconsin–Milwaukee
January 11, 2030 - January 17, 2026User Experience Design Immersive Certificate at General Assembly
September 1, 2020 - January 17, 2026Qualifications
User Experience Design Immersive
September 1, 2020 - December 31, 2025Bachelor of Science in Architecture
January 11, 2030 - January 17, 2026User Experience Design Immersive Certificate
September 1, 2020 - January 17, 2026Industry Experience
Retail, Software & Internet, Professional Services, Media & Entertainment
Skills
Experience Level
Expert
Expert
Expert
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