I am a multilingual Digital Marketing & Social Media Manager with a solid, multi-faceted career across entertainment, tourism, and communications. I began aboard international cruise ships, taking on roles such as Animator, Head Animator, Assistant Cruise Director, Tour Expert, and Onboard Marketing Collaborator, where I led guest experiences, co-ordinated high-profile events, and built brand messages in dynamic, fast-paced environments. Since 2015 I have expanded into land-based projects for international brands, serving as a Digital Marketing Consultant, Copywriter, Project Manager, Translator, Event Planner, and more. I collaborate with STARS-COM Agency to shape digital strategies, grow audiences, and deliver measurable results, while leading multicultural teams and delivering exceptional guest experiences on or off board.

Ana Carolina Albuquerque

I am a multilingual Digital Marketing & Social Media Manager with a solid, multi-faceted career across entertainment, tourism, and communications. I began aboard international cruise ships, taking on roles such as Animator, Head Animator, Assistant Cruise Director, Tour Expert, and Onboard Marketing Collaborator, where I led guest experiences, co-ordinated high-profile events, and built brand messages in dynamic, fast-paced environments. Since 2015 I have expanded into land-based projects for international brands, serving as a Digital Marketing Consultant, Copywriter, Project Manager, Translator, Event Planner, and more. I collaborate with STARS-COM Agency to shape digital strategies, grow audiences, and deliver measurable results, while leading multicultural teams and delivering exceptional guest experiences on or off board.

Available to hire

I am a multilingual Digital Marketing & Social Media Manager with a solid, multi-faceted career across entertainment, tourism, and communications. I began aboard international cruise ships, taking on roles such as Animator, Head Animator, Assistant Cruise Director, Tour Expert, and Onboard Marketing Collaborator, where I led guest experiences, co-ordinated high-profile events, and built brand messages in dynamic, fast-paced environments.

Since 2015 I have expanded into land-based projects for international brands, serving as a Digital Marketing Consultant, Copywriter, Project Manager, Translator, Event Planner, and more. I collaborate with STARS-COM Agency to shape digital strategies, grow audiences, and deliver measurable results, while leading multicultural teams and delivering exceptional guest experiences on or off board.

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Language

Italian
Fluent
Portuguese
Fluent
English
Fluent
Spanish; Castilian
Fluent
French
Advanced

Work Experience

Social Media Manager & Digital Marketing Specialist at Freelance
January 1, 2015 - Present
Development and management of social media strategies (Instagram, TikTok, Facebook). Content planning, copywriting, and visual storytelling. Audience engagement analysis and performance optimization. Influencer marketing campaigns and brand collaborations.
Marketing & Communication Manager at Costa Crociere
January 1, 2006 - January 1, 2024
Planning and execution of onboard marketing and communication projects. Ensured brand consistency across promotional materials. Adapted strategies based on guest needs.
Main Editor at Costa Crociere
January 1, 2022 - January 1, 2024
Led the editorial team ensuring high-quality content delivery for onboard communications.
Administrative & Communication Assistant at International Italo-School
January 1, 2019 - January 1, 2021
Managed creation of multilingual communication materials and coordinated editorial processes.
Real Estate Coordinator & Marketing Support at Tecnocasa Franchising
January 1, 2018 - January 1, 2019
Developed social media and telemarketing strategies, enhancing client acquisition and brand visibility.
Animator / Head Animator / Assistant Cruise Director / Tour Expert / Event Planner / Onboard Marketing Collaborator at Costa Crociere / Costa Cruises
January 1, 2010 - December 31, 2024
Led guest experiences, onboard events and entertainment; supported onboard and tours operations; contributed to service promotion and guest engagement strategies; managed multilingual guest communications and live performances.
Social Media Manager / Digital Marketing Consultant / Project Manager / Translator / Event Planner at Freelance / International Clients
January 1, 2015 - Present
Collaborated with international clients to design and execute multi-channel marketing campaigns; developed content creation and engagement strategies, managed guest experiences, and coordinated cross-functional teams.
Onboard Marketing Collaborator (Costa Crociere) at Costa Crociere
January 1, 2010 - January 1, 2024
Led on-board and cross-brand marketing initiatives on international cruise ships for Costa Crociere; roles included Animator, Head Animator, Assistant Cruise Director, Tour Expert, and Onboard Hostess. Coordinated multi-channel marketing campaigns, onboard activations, and guest engagement programs across multiple ships in a fast-paced, multicultural environment.
Onboard Marketing Collaborator (MSC Cruises) at MSC Cruises
January 1, 2010 - January 1, 2024
Led on-board and cross-brand marketing initiatives on international cruise ships for MSC Cruises; roles included Animator, Head Animator, Assistant Cruise Director, Tour Expert, and Onboard Hostess. Coordinated multi-channel marketing campaigns, onboard activations, and guest engagement programs across multiple ships in a fast-paced, multicultural environment.
Digital Marketing & Social Media Consultant at STARS-COM Agency
January 1, 2015 - Present
Current role supporting the development and execution of digital communication and social media strategies for multiple brands. Responsibilities include content planning, influencer marketing, campaign management, and cross-channel growth initiatives.
Freelance Project Manager | Event Planner | Copywriter | Translator at Independent / Freelance
January 1, 2015 - Present
Since 2015, delivered land-based projects for international clients, planning and coordinating events, drafting multilingual copy, managing timelines and budgets, and overseeing guest experiences.

Education

Degree in Hotels and Tourism at Instituto Alberghiero
January 11, 2030 - January 2, 2026

Qualifications

Digital Marketing
January 11, 2030 - January 2, 2026
Tourism Marketing
January 11, 2030 - January 2, 2026
Social Media Management
January 11, 2030 - January 2, 2026
Certifications in Digital Marketing, Tourism Marketing, and Social Media Management
January 11, 2030 - February 17, 2026
Professional Certification in Digital Marketing
January 11, 2030 - February 17, 2026
Professional Certification in Tourism Marketing
January 11, 2030 - February 17, 2026
Professional Certification in Social Media Management
January 11, 2030 - February 17, 2026
Digital Marketing Certification
January 11, 2030 - February 17, 2026
Tourism Marketing Certification
January 11, 2030 - February 17, 2026
Social Media Management Certification
January 11, 2030 - February 17, 2026

Industry Experience

Travel & Hospitality, Media & Entertainment, Professional Services, Transportation & Logistics, Other