As a digital marketer and media buyer, I help e-commerce and service-based brands scale profitably through data-driven advertising and performing campaigns that drive sales, qualified leads, and long-term growth. My expertise spans Facebook, Instagram, and Google Ads, as well as landing page design (WordPress & Elementor), creative development using AI tools like Midjourney and GenCraft, and advanced marketing automations with GoHighLevel, Zapier, Make.com, ManyChat, and Google Sheets. I'm results-focused, constantly testing and refining strategies to improve ROAS, reduce CAC, and increase overall efficiency. I thrive in environments where creative thinking and performance analytics work hand in hand.

Jacob Alexander Okparume

As a digital marketer and media buyer, I help e-commerce and service-based brands scale profitably through data-driven advertising and performing campaigns that drive sales, qualified leads, and long-term growth. My expertise spans Facebook, Instagram, and Google Ads, as well as landing page design (WordPress & Elementor), creative development using AI tools like Midjourney and GenCraft, and advanced marketing automations with GoHighLevel, Zapier, Make.com, ManyChat, and Google Sheets. I'm results-focused, constantly testing and refining strategies to improve ROAS, reduce CAC, and increase overall efficiency. I thrive in environments where creative thinking and performance analytics work hand in hand.

Available to hire

As a digital marketer and media buyer, I help e-commerce and service-based brands scale profitably through data-driven advertising and performing campaigns that drive sales, qualified leads, and long-term growth. My expertise spans Facebook, Instagram, and Google Ads, as well as landing page design (WordPress & Elementor), creative development using AI tools like Midjourney and GenCraft, and advanced marketing automations with GoHighLevel, Zapier, Make.com, ManyChat, and Google Sheets.

I’m results-focused, constantly testing and refining strategies to improve ROAS, reduce CAC, and increase overall efficiency. I thrive in environments where creative thinking and performance analytics work hand in hand.

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Work Experience

Growth / Performance Marketing Specialist at Brand My Agent
August 1, 2024 - April 1, 2025
Increased client lead engagement by developing a unique approach to client interaction that drove more meaningful relationships with real estate clients.
Digital Marketing / Audience Growth Strategist at Market LLC
March 1, 2024 - March 1, 2025
Generated $400k+ in sales across products; led data-driven campaigns.
Digital Marketer at Market LLC
March 1, 2024 - March 1, 2025
Generated more than $400,000 in sales across various products owned and distributed by Market LLC and its clients.
Freelance Marketing Specialist at Nigeria Afrobeat Producer Audience
October 1, 2023 - September 1, 2025
Developed data-driven marketing strategies to grow Afrobeat producer audiences in Nigeria, including audience targeting, content strategy, and performance optimization.
Media Buyer / Automation Specialist at AI Estate
September 1, 2023 - February 1, 2024
Achieved a 40% increase in ROAS by deploying targeted media buying strategies across Meta and Google, aligned with strategic audience insights and creative execution.
Media Buyer at Yannis Marketing
May 1, 2023 - February 1, 2024
Achieved a 30% boost in ROAS by launching audience-focused media buying campaigns across verticals.
Media Buying Specialist at GRROIT (GRROIT) Agency
November 1, 2022 - March 1, 2023
Improved ROAS by 35% by deploying cross-channel media buying tactics.
Content Marketing / Social Media Manager at Click Marketing Agency
July 1, 2021 - November 1, 2022
Increased total conversions by 20% by creating targeted campaigns for niche audiences and reporting performance.

Education

Bachelor of Computer Science at National Open University of Nigeria
January 11, 2030 - January 3, 2026

Qualifications

HubSpot Digital Marketing Certificate
January 11, 2030 - January 3, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet