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Elena

Available to hire

I'm Elena , a Marketing/Design Specialist with a passion for cohesive brands and user-centered design.

About

I’m Elena , a Marketing/Design Specialist with a passion for cohesive brands and user-centered design. I develop marketing assets across print, digital, and social channels, lead editorial planning for social media, and ensure consistent brand guidelines across projects. Over the years I’ve collaborated with agencies and cross-functional teams at Helsana, Swiss Re, KPMG, Falcon Private Bank and others, delivering engaging publications, motion graphics, interactive visuals, and effective campaigns. I enjoy turning complex ideas into clear visuals and thrive in fast-paced, collaborative environments.

  • 22 years' experience
  • Joined January 2026

Languages

  • GermanFluent
  • EnglishFluent
  • ItalianFluent
  • FrenchIntermediate
  • Spanish; CastilianIntermediate

Industry experience

  • Healthcare
  • Financial Services
  • Media & Entertainment
  • Professional Services
  • Software & Internet

More experts in Zurich, Switzerland

Work experience· 10 roles

Marketing/Design Specialist · Helsana Versicherungen AGAug 2024 – Present · 2 yrs 4 mos

Design & Brand Management; Marketing & Direct Design; continuous development of marketing assets across print, digital, social, and motion; lead for social media owned-channel, editorial plan, conception and design; regional print-shop development; collaboration with agencies; ensured brand consistency and project management; digital and analog push/pull measures for Helsana Group and apps/tech initiatives.

Freelance Graphic Designer · Visual Concepts & DesignMay 2015 – Jun 2024 · 9 yrs 2 mos

Conceptual development and creative implementation of magazines, newsletters, and other graphic design assets for clients in services and social sectors.

Graphic Designer, Marketing & Communication · KPMGSep 2012 – May 2015 · 2 yrs 9 mos

Graphic design support for Marketing & Communications under CI/CD; conceptual advice and design of studies and magazines; production of fact sheets, newsletters, brochures, and image management.

Media Services Consultant / Visual Designer · Swiss ReSep 2012 – May 2015 · 2 yrs 9 mos
Graphic Designer · Falcon Private Bank, CommunicationsSep 2007 – Jun 2011 · 3 yrs 10 mos
Travel Consultant · Swiss International Air LinesSep 2006 – Dec 2006 · 4 mos
Marketing Assistant · MSD-Chibret AGApr 2003 – Jun 2004 · 1 yr 3 mos
Administrative Marketing Assistant (Temporary) · Vedior / MSD-Chibret AGAug 2002 – Feb 2003 · 7 mos

Education

Executive Master in Digital and New Media Communication (MAS Digital Design & Management) · Hochschule Design und Kunst / Design Academy2030 – 2026
Dipl. Tourismusfachfrau HF · International School of Tourism Management (IST)2030 – 2026
Graphic Design Diploma · Design Academy2030 – 2026

Certifications and awards

Federal certificate specialist for mediamaticians2030 – 2026

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